Books titled How to Fascinate Men and How to Help Your Husband Get Ahead. Hope chests. Home economics courses at the college level. Ah, womanhood. Peril, founder of the zine Mystery Date, devoted to her obsession with old etiquette and self-help books, analyzes these and other marvels in her first book. "Pink think" is "a set of ideas and attitudes about what constitutes proper female behavior," she says, and it "assumes there is a standard of behavior to which all women... must aspire." In casual, friendly language, Peril who shares tales of her own childhood pink think rebellion charts the amusing yet sad history of how women have been conditioned with a set of rules that often begins with someone telling them little girls are made of "sugar and spice and everything nice." A pop culture history of achieving the feminine ideal, the book explores everything from childhood and adolescence to marriage and the workplace. Spurred on by the "Patron Saint of Pink Think," Jayne Mansfield, pink think infiltrated frighteningly numerous aspects of women's lives from the 1940s through the '70s and was often driven by advertisements pitching girls' versions of house-cleaning supplies and feminine hygiene products that counseled women to douche regularly in order to ensure a happy marriage. In an afterword, Peril expresses her dismay at the apparent preservation of pink think today (witness the success of 1995's The Rules and 2001's The Surrendered Wife). Although her book may leave some women thinking, "OK, we've ditched the maternity girdles so now what?" it's hilariously entertaining. B&w and color illus.
Copyright 2002 Cahners Business Information, Inc.
Lynn Peril is a secretary and the author of Pink Think, College Girls, and Swimming in the Steno Pool. She lives in Oakland, California.
I read this book a few weeks ago and all I can say is WOW! I had no idea women were so stero-typed, (I'm in my early 20's, so I missed all that the book talks about). Read morePublished on June 18 2004
although i've enjoyed this book, i did not find it as fascinating as some of the other reviewers. except the part about a product that was a douche/ enema/ mouthwash all-in-one:... Read morePublished on April 18 2004
I was a little disappointed by this book. I found the subject matter really interesting, and Peril has done a good job gathering information from all kinds of sources. Read morePublished on March 15 2004
I love the color pink, don't get me wrong. However, after reading this book, I can't look at it quite the same! Read morePublished on Feb. 25 2004 by J. Mongelli
I stumbled across Ms. Peril's website once, relieved that I am not the only person in the world who collects old home-ec and charm books :-) I got this out of the library, not... Read morePublished on Feb. 16 2004 by Fanshawe
It is what I saw to be a modern "Feminine Mystique". A very insightful book on the media's effect on women and how impactful society affects females to the point that a... Read morePublished on Dec 14 2003 by Jennifer M.
This book is a true gem! It's rare to find a book that tackles such subject matter without hitting you over the head with a heavy dose of feminism. Read morePublished on July 5 2003 by ugagirl