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Power Moms: The New Rules for Engaging Mom Influencers Who Drive Brand Choice Hardcover – May 8 2011

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Most Helpful Customer Reviews on (beta) 2 reviews
1 of 1 people found the following review helpful
Beyond the blog June 23 2011
By Clarissa Nassar - Published on
Format: Hardcover
I love that Maria put light on some mom bloggers that are amazing women OFFline as well as on! Its such a crazy blogosphere and with more and more moms jumping on the bandwagon it can be misleading as to who are the true influencers. Regardless of traffic-- because anyone hosting giveaways and knowing what sites to list them on can be "successful" if you are looking for just numbers-- these moms actually have a true and trusted fan base, real life connections and real world influence.
0 of 2 people found the following review helpful
Disappointed June 17 2011
By lam - Published on
Format: Hardcover
I was really looking forward to this book since her other books had great reviews. This one unfortunately is more like an outdated list of mom bloggers. And they're not the biggest ones. If you take the 4 hour work week approach to business, why put your efforts into so many bloggers when you could focus on the ones that will make a bigger impact, reach a larger audience, and give you a better return on your investment?