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Powerful Times: Rising to the Challenge of Our Uncertain World
 
 

Powerful Times: Rising to the Challenge of Our Uncertain World [Hardcover]

Eamonn Kelly

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Understand the most revolutionary human transformation in four centuries... and prepare for it!

We're not just living through an age of change: we're living through a 'change of age': the most profound inflection point in human history since the Enlightenment. That's the thesis of Eamonn Kelly's remarkable new book Powerful Times. From terrorism and nuclear proliferation to emerging technologies and economic globalization, Kelly weaves together 7 powerful 'dynamic tensions' that will reshape human life in the coming decades. Kelly offers breakthrough insights into how these tensions will conflict -- and how they'll resonate, creating giant waves of change beyond anything we've ever faced. He takes on the truly big questions. To answer pivotal questions, Kelly draws on breakthrough 'scenario planning' techniques he pioneered: techniques hundreds of top organizations now rely on. Simply put, this book will help you prepare for humanity's most profound transition in 400 years.  For every executive, strategist, manager, entrepreneur, public policymaker, and citizen interested in the trends that will most powerfully impact business and life in the coming decades.

Eamonn Kelly, the CEO and president of Global Business Network, the renowned future-oriented network and consulting firm, has for over a decade and has been at the forefront of exploring the emergence of a new, knowledge-intensive economy, and its far-reaching consequences for society, organizations and individuals. He has consulted with senior executives at dozens of the world's leading corporations in virtually every leading business sector; with key global and national public agencies, and with major philanthropic foundations. Kelly co-authored What's Next: Exploring the New Terrain for Business and The Future of the Knowledge Economy, and authored GBN's 2003 Scenario Book.

From the Inside Flap

Preface

We humans are truly remarkable. We have, so quickly, taken such commanding control of our planet, developed such powerful sciences and technologies, and assumed such profound and audacious responsibility for our own destiny. Yet for all our ambitious and aspiring ways, we have not, in our essence, moved so very far from our ancestry. While capable of incredible sophistication of thought and discovery, we still desire clear, compelling stories to make sense of our world. We still crave certainty and simplicity and shy away from complexity and ambiguity. We still tend to default, whenever we can, to black-and-white, "either/or" logics that allow us to discern neat patterns and construct comfortable worldviews. We still appear to be motivated primarily by the primitive dual forces of love and fear, and we still, for the most part, fear "the other"—the unknown, the strange, the distant.

Today, there is growing dissonance between the dynamic and uncertain world that we have created for ourselves and our instinctive preferred postures toward that world. We lack a shared story of our times. Instead, we live with many critical but disconnected storylines (globalization, war, materialism, fundamentalism, dotcom bubbles, terrorism, decline of multilateralism, economic growth, rise of China, agony of Africa, climate change, and so on) that are incoherent at best and hazy, flickering, and out of focus at worst. Our world is increasingly complex and confusing, a crazy kaleidoscope of important but ambiguous dynamics from the worlds of politics, technology, economics, and culture—all amplified, but not necessarily clarified, by a ubiquitous yet partial global media. As incorrigible meaning-makers, we are compelled to identify patterns in the messiness. But the signals we extract from the white noise of daily events often appear mutually incompatible and even paradoxical. And yet our world is so transparently interdependent, our economies so integrated, our boundaries so permeable, distance so diminished, that increasingly there is no "other" to fear, reject, or hold at arm's length. There is only an emergent "we" that we have yet to come to know and understand, let alone trust and love.

The world, then, is increasingly messy, complex, and interconnected—and it is also increasingly volatile. It has been obvious for more than a decade that we live in an age of change; today, it appears that we are also living through a change of age. In the decade ahead, the collective choices and actions of people, businesses, organizations, and governments everywhere will likely define and shape global civilization for the next generation and beyond.

These are indeed powerful times, and they will demand an openness of mind and of heart that does not come readily. Our times demand that we adopt a powerful orientation toward learning, experimentation, and discovery that will require us to acknowledge uncertainty and embrace ambiguity—even as our impulse is to seek comfort in certainty and adhere to a set of familiar convictions, assumptions, and beliefs that provide us with a reassuring true north. Our times demand that we make diversity and multiplicity a virtue, that we bridge divides, make connections, and find alignments and points of commonality—even as our differences frighten us, our ideologies polarize us, and our enemies enrage us (and this is as true within countries and regions as it is between them). Our times demand that we think long term, imagine the futures that we may be creating today, and prepare for the challenges and opportunities of tomorrow. Yet how can we possibly try to make sense of the future when the present is so profoundly perplexing?

Can we, then, really rise to the demands of our powerful times? I am deeply hopeful that we can. Since the late 1990s, I have enjoyed the privilege of leading a unique organization that is dedicated to exploring our changing world and anticipating the futures that may await us—and that we can collectively act to create. Global Business Network, a Monitor Group company, was founded close to 20 years ago as an unique new networked business. Part consulting firm, part think tank, it is a pragmatic learning community that includes future-oriented strategists, business leaders, public servants from the world of governance and intelligence, educators, and executives from nonprofit and philanthropic organizations, combined with a network of deep, wise, independent thinkers and visionaries from the sciences, the arts, and academia. Believers in the necessity of diverse perspectives, we have deliberately chosen to work with a fantastic array of organizations—from global corporations to community colleges, from large government agencies to small nonprofit organizations, from philanthropic foundations to global institutions. Our work with them all is exploratory yet practical. It is aimed at helping our clients make better sense of the world they inhabit; think afresh about the multiple possible futures they might face (and are also helping to shape); gain new insight into what they must track, observe, and understand better over time; and, above all, make wiser decisions and take better actions to ensure their own success while contributing to a better future for us all.

My colleagues and I are repeatedly humbled by the people, teams, and organizations that we support. We have learned, again and again, that in every organization, every community, and every network there are people with the passion, energy, talent, and humanity to make a true difference. They are people who seek out the big picture, imagine the future, create meaning, and figure out ways to both succeed and contribute over the long term. They are able to acknowledge, explore, and understand uncertainty without being forced into denial or overwhelmed by paralysis. They are open to alternative perspectives, opinions, and beliefs, however uncomfortable that sometimes can be. Sometimes they are senior leaders with the power to make decisions and set directions. Sometimes they are acknowledged thought leaders—designated explorers with voice and credibility. Sometimes they are regarded as idealists, even heretics. Yet they all share three characteristics: a belief that the world is changing in critically important ways, a conviction that there are ways of making better sense of those changes, and the confidence to embark upon a difficult journey with no clear destination or endpoint.

It is this group of people—this type of person—who inspired this book. They are, to borrow a nature metaphor, the "scout bees" among us. In every hive, there are scouts whose job it is to discover new sources of pollen. They set out for new pastures, and when they discover a promising area, they return to the hive and perform an intricate dance that signals to others the direction and distance to the new harvest. These scouts play a critical role as explorers and providers of new knowledge and new direction; without their constant searching and steady perseverance, the hive could not live, let alone thrive. There are always a small number of scouts who, sadly, cannot dance well, and end up sending their fellows on an unknown path—until they, too, eventually and inevitably find new pollen. Even these inaccurate explorers, then, serve as a source of hope, renewal, and new discovery.

This book is for all of the "scout bees" of the human world—those explorers who find it their calling to seek, on behalf of us all, a better future. I hope it makes a modest contribution to strengthening your wings, animating your dance, refreshing your optimism, framing your insights, and, above all, helping you make a difference in the world.

© Copyright Pearson Education. All rights reserved.


Inside This Book (Learn More)
First Sentence
Five hundred years ago, Nicolo Machiavelli, the Second Chancellor of Florence, was asked by the city's ruling council to investigate why Pandolfo Petrucci, the Lord of neighboring Siena, was so inconstant in his behavior and so prone to intrigue. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Amazon.com: 4.8 out of 5 stars (17 customer reviews)

9 of 10 people found the following review helpful:
5.0 out of 5 stars Brilliant: A beacon to light the way and a compass showing the general direction of things to come, Jan 31 2006
By Manny Hernandez "@askmanny" - Published on Amazon.com
This review is from: Powerful Times: Rising to the Challenge of Our Uncertain World (Hardcover)
Few times does a book have such a powerful effect on me. Not coincidentally is this 2005 book by Wharton School Publishing titled "Powerful Times". The book is written by the CEO of the Global Business Network, a group self-described as a "future-oriented network and consulting firm".

Any assumptions you come to the book with will be strongly challenged, not to convince you to steer left or right, but rather to open up your mind to one clear and indisputable truth: these are changing times, and we might as well realize that, in order to be able to deal with the world we are embarked on and the world of the coming decade.

Kelly presents the reader with a deep yet easy-to-follow set of trends, most of which are represented by opposite forces pulling in different directions. Chances are you may identify yourself with one of the forces in most of the trends, yet Kelly's effectiveness lies in his ability to present all forces in a very balanced way, which allows you to open yourself to what others may be thinking.

Once all the trends have been covered, he goes into what he considers to be the three most likely scenarios to take place in the coming decade, depending on the outcome of two basic yet fundamental crossroads we are in the process of going through. He emphasizes that no single scenario should be expected to prevail in a unique way, but rather to dominate the scene, "sprinkled" with elements from the other scenarios.

Finally, he provides the reader with an extensive framework for him to assess his place and that of his company in this new world we're entering. This framework, along with a handful of additional tools and resources, is provided through the book's web site at www.PowerfulTimes.net.

I cannot do less but give the book five shining stars for shedding a brilliant light on some of today's impossibly contradictory issues, and giving us readers a tool with which to steer through the troubled waters of the coming decade.

6 of 6 people found the following review helpful:
5.0 out of 5 stars An Uncertain World Creates Challenges, Jan 4 2006
By Craig L. Howe "The Pointed Pundit" - Published on Amazon.com
This review is from: Powerful Times: Rising to the Challenge of Our Uncertain World (Hardcover)
More than 500 years ago, Niccolo Machiavelli, Florence's Second Chancellor, was asked to investigate why Pandolfo Petrucci, the Lord of nearby Siena, was so inconsistent in his behavior. Machiavelli was impressed by his explanation.

"Wishing to make as few mistakes as possible, I conduct my government day by day and arrange my affairs hour by hour, because the times are more powerful than our brains."

His response resonates today. The world changes at what seems to be an unprecedented rate. Each shift and rift creates profound anxiety and deep confusion. Yet the worlds systems, be they financial, technological, social, cultural or political, continue to evolve and develop at an accelerating pace.

Eamonn Kelly, the CEO of the strategy consultancy Global Business Network, offers seven "dynamic tensions that he believes will reshape human life in the coming decades. They are:
* Prosperity and Decline
* Power and Vulnerability
* Intangible and Physical
* Clarity and Craziness
* Acceleration and Pushback
* People and Planet
* Secular and Sacred.

The "either/or" thinking that worked in the past, he postulates, is no longer effective. The ability to think in terms of "both/and" will be valuable to discerning in the future what is occurring around us.

"The test of a first-rate intelligence," wrote F. Scott Fitzgerald in words that could not ring truer today "is the ability to hold two opposing ideas in mind at the same time and still retain the ability to function."

Many of us fail the first part. We cannot hold two opposing ideas. If Kelly's thesis is correct, this is an ability we will have to quickly acquire if we are to make sense of an increasingly complex and confusing world.

5 of 5 people found the following review helpful:
5.0 out of 5 stars Finding Clarity (and Growth) in an Age of Transformation, Nov 21 2005
By Wharton School Of Business - Published on Amazon.com
This review is from: Powerful Times: Rising to the Challenge of Our Uncertain World (Hardcover)
The world has always been uncertain. But, says Eamonn Kelly, not like this.

Technological, financial, social, economic, cultural, and political systems are accelerating towards ever-greater complexity and interdependence. The changes we see are profoundly paradoxical: as humans, we seek patterns, but our simplifications obscure more than they clarify, and our "either/or" mindsets risk catastrophe. No single actor - no person, institution, ideology, marketplace, religion, region, or nation - is powerful enough to control the future. Meanwhile, deep, fundamental dynamics may be unraveling much of what we've taken for granted since the Enlightenment dawned some 400 years ago.

In his new book, Kelly aims to help leaders make sense of this extraordinary moment in history and safely navigate its shoals. That's no small goal. But Kelly brings a powerful tool to bear: the scenario planning approach GBN has used to help hundreds of companies and governments manage the future.

Scenarios organize perceptions about the future into stories that are easy to understand and work with. They make it easier to consider alternate futures and reflect diverse perspectives. By recognizing the potential for sharp discontinuities, they encourage decision makers to consider the unthinkable - invaluable in an era when the unthinkable is occurring with frightening regularity.

To frame his scenarios, Kelly identifies seven "dynamic tensions": paradoxical forces he sees reshaping the world. For instance, the secular worldview continues to spread, largely driven by "rational" business practices. But, of course, fundamentalism is also resurging - from the madrasahs of Pakistan to the megachurches of Texas and California. Progress in computing, biotech, and nanotech is accelerating: these fields are becoming "mutually catalytic" and promising to transform human beings at the most fundamental levels. Meanwhile, the "pushback" grows, creating surprising alliances. (Will Bill Joy's views on nanotech converge with George Bush's views on stem cell research?)

From a geopolitical standpoint, while the U.S. is well-positioned to retain military dominance, it faces frightening new vulnerabilities, both perceived and real. Meanwhile, writes Kelly, overall global prosperity appears to be widening. But 21 countries lost ground in the 1990s - and, even in the developed world, millions feel more vulnerable than they have in generations.

Some of Kelly's dynamic tensions are less familiar, but also vitally important. For example, while value will continue to migrate towards the intangible - services, experiences, relationships - improving physical infrastructure will take on ever-greater urgency. The world is growing more transparent, thanks to a deepening web of computers, networks, sensors, and surveillance systems. However, "conspiracy theories and falsehoods will travel the world instantaneously," and the technologies of transparency will also promote more sophisticated theft and fraud.

Meanwhile, beneath it all, arguably the greatest dynamic tension of all: the troubled relationship between humans and their planet - a relationship complicated by massive migrations, demographic shifts, and the intertwined issues of energy and climate.

For some, successfully navigating these tensions may seem unlikely, if not impossible. However, Kelly's reasonably optimistic. He sees especially significant progress in two key areas: "how we relate - the realm of governance - and how we create - the realm of innovation."
Top-down, "Taylorist" organizations are being supplanted (or at least supplemented) by structures that are more fluid, self-organizing, decentralized, and collaborative. These new structures may be capable of handling change with far greater suppleness and resiliency. In Kelly's view, the move from organizational "citadels" to "webs" - while not inexorable - is currently moving more rapidly than many decision makers recognize.

Notwithstanding the Bush administration's unilateralist instincts, Kelly also envisions the gradual emergence of de facto "global governance." Not sinister black helicopters or overweening centralized bureaucracies, but the organic result of "experimentation across a diverse range of processes, approaches, policies, actions, and actors that are overlapping and interlocking in a complex and evolving system." That's important progress, believes Kelly. But "piecemeal" global governance won't self-optimize: to tackle and avoid systemic crises, leaders will need to work together far more consciously and proactively.

Down at "street level," Kelly uncovers some surprising innovations in local governance. In British Columbia, 160 randomly selected citizens have recommended important changes in the province's electoral processes. In Zeguo, China, the local Communist Party secretary offered detailed briefings about several proposed municipal projects to 257 citizens, then polled them on which projects should proceed. In Brazil, Guatemala, and Mexico, enlightened local governments are experimenting with new ways to involve citizens year-round, not just on election day.

Meanwhile, notes Kelly, we'll increasingly look beyond large Western corporations and institutions for tomorrow's most important innovations: those that improve sustainability, extend learning, and address the unmet needs of 4 billion people. Many of them will come from "places finding their power... those parts of the world that are ready to `come of age' as creators, to be exporters as well as importers of breakthroughs."
Kelly scenarios posit major shifts in economic power; even New American Century envisions China achieving unprecedented success, albeit by Western rules. In fact, the emergence of new regions is a theme that recurs repeatedly throughout Powerful Times. Observes Kelly: "Some of our most basic assumptions about the rules of the global economic game will increasingly come under attack in the coming decade."
 Go to Amazon.com to see all 17 reviews  4.8 out of 5 stars 

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