1. Overview of Web Development Today. 2. Designing for the Past, Present, and Future. 3. Things to Consider Before Beginning. 4. Enhancing Usability. 5. Gathering Requirements and Creating a Comp. 6. What Is Needed to Build Mortised Sites. 7. Understanding Graphics. 8. Creating CSS Designs. 9. Case Study: Low-Content CSS Design. 10. Case Study: Medium-Content CSS Design. 11. Case Study: High-Content CSS Design. 12. Case Study: Full-Height Three-Column Layout. 13. Case Study: Background-Based Design. 14. Case Study: A CSS Form. 15. Case Study: Low-Content XHTML Template. 16. Tips and Techniques. 17. Search Engine Optimization (SEO). 18. Conversion Rate Optimization (CRO). 19. Customizing the Designs Included in This Book. 20. Templates Included on DVD.
About the Author
Clint Eccher has more than 18 years of experience designing and/or developing professional websites. He is the owner of A5design, a web design company that not only sub-contracts to various marketing, advertising, and IT organizations, but also is commissioned by Fortune 500 companies, local and national non-profit organizations, and small businesses for web design and/or development. In addition to authoring previous editions of PROFESSIONAL WEB DESIGN: TECHNIQUES AND TEMPLATES, which has been published in five different languages, he also is the author of ADVANCED PROFESSIONAL WEB DESIGN: TECHNIQUES AND TEMPLATES.