- Paperback: 224 pages
- Publisher: Allworth Press (July 26 2011)
- Language: English
- ISBN-10: 1581158572
- ISBN-13: 978-1581158571
- Product Dimensions: 20.9 x 14.1 x 1.6 cm
- Shipping Weight: 363 g
- Amazon Bestsellers Rank: #456,524 in Books (See Top 100 in Books)
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Product Details |
Product Description
Product Description
Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; arrange book signings, radio, and TV appearances; enhance marketing skills; spend money in all the right places, and more.
About the Author
Patricia Fry has almost forty years of experience as a career writer. She is the author of more than thirty-one books, most of which relate to writing and publishing, and has contributed hundreds of articles to magazines and newsletters such as Writer s Digest,the Los Angeles Times, andthe Artist s Magazine. Fry established her own publishing company, Matilija Press, in 1983, and is the executive director of the Small Publishers, Artists, and Writers Network (SPAWN). She lives in Ojai, California.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4.9 out of 5 stars (26 customer reviews)
4 of 4 people found the following review helpful
5.0 out of 5 stars
Great Resource for Authors, Aug 20 2011
By Kathleen Ewing - Published on Amazon.com
This review is from: Promote Your Book: Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author (Paperback)
If you're looking for a combination road map, recipe and shopping list for developing a marketing plan for your book, this is it. Be prepared to take notes. The information will be coming at you rapid-fire like popping corn in an open skillet.The book dishes up pre-publication promotion, recipes for local marketing, news releases, mailing and social media recommendations, written in the voice of a friend explaining how she did it. My favorite chapter is Promote Your Book Without Changing Your Lifestyle, which includes advice on promotional materials, "piggyback" marketing and how to get your book listed in catalogs.
Ms. Fry doesn't go into excessive detail on how to apply each promotional tool. What she does do is provide you with the benefits and drawbacks of the option as well as suggestions based upon her own and other authors' experience, followed by a list of powerful resources it might take you weeks to dig up on your own. She also provides links to helpful online articles that go into greater detail and list even more resources.
If you don't emerge from reading Promote Your Book with at least a couple dozen new ideas on how to market your book, you haven't been paying close enough attention.
2 of 2 people found the following review helpful
5.0 out of 5 stars
Every Book Author Needs to Wear Out These Pages, Feb 8 2012
By W. Terry Whalin "Publisher/ Editor / Writer" - Published on Amazon.com
This review is from: Promote Your Book: Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author (Paperback)
Patricia Fry knows the truth in this famous quote from one of the greatest promoters, P.T. Barnum. He said, "Without promotion, something terrible happens--nothing!" Too many book authors fail to take complete responsibility for promoting their books. Throughout this well-done book, Fry validates her claim in the subtitle, "over 250 proven, low-cost tips and techniques for the enterprising author." This book is loaded with a gold mine of ideas and resources.Pointed personal stories are combined with practical tips and website references for even more action steps for the savvy author. If you want to sell books, you need to study every page of this book then apply it to your book promotion.
While this book is packed with insight, I loved the idea: Design A Hotfile. She writes, "Life has a way of racing past us while we're busy trying to keep up. And if you are promoting a book along with everything else that you do, it can become overwhelming. Think about it, how may good promotional ideas have escaped your grasp and been tossed aside simply because you are too busy or too preoccupied? That's why I suggest you grab each promotional idea you stumble across, without judging it, and file it in your hotfile. When things calm down, your speaking circuit has slowed down, you've sent out your quota of press releases for the month, you've made several cold calls, open up the hotfile and see what's in there." (page 166-167) This concept alone is brilliant and an example of what you will find in PROMOTE YOUR BOOK.
If you have a book to promote, get this title today and begin taking action on the ideas. It is never too late.
2 of 2 people found the following review helpful
5.0 out of 5 stars
Simple, practical advice from a pro, July 26 2011
By Dena Harris - Published on Amazon.com
This review is from: Promote Your Book: Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author (Paperback)
As an author of 3 books (Most recent: Who Moved My Mouse?: A Self-Help Book for Cats (Who Don't Need Any Help)), I have read a lot (A LOT, A LOT, A LOT) of "how to promote your book" books. My take on Patricia Fry's new book is that it's got a little something for everyone, from the nouveau author to the seasoned professional. For me, I spent a lot of time/money sending out promo mailers to libraries, so it was cool to discover here how I could check and see what libraries across the nation actually carry my book. The book includes sidebars from authors with their real-life stories of how they use promotions and what worked and what didn't. The layout of the book is clean, simple, and easy to follow. I also like the friendly conversational style of writing of the author.The advice offered here is more of an overview ("Sell your books on e-bay") without always listing the exact steps of how to go about doing what's recommended. I think this is intentional on the part of the author though, as she keeps the reader turning pages with a plethora of advice. Again, the seasoned author may already be doing most of what's here but that's the point of reading these books... you'll always find new little nuggets of ideas that you have yet to try.
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