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Qualitative Media Analysis Paperback – Mar 21 1996


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About the Author

David Altheide, PhD,  http://www.public.asu.edu/~atdla/ is Regents' Professor in the School of Justice and Social Inquiry at Arizona State University, where he has taught for 35 years.  His work has focused on the role of mass media and information technology in social control. Dr. Altheide received the Cooley Award three times, given to the outstanding book in symbolic interaction, from the Society for the Study of Symbolic Interaction: In 2007 for Terrorism and the Politics of Fear (2006); in 2004 for Creating Fear: News and the Construction of Crisis (2002); and in 1986 for Media Power (1985). Dr. Altheide received the 2005 George Herbert Mead Award for lifetime contributions from the Society for the Study of Symbolic Interaction, and the society's Mentor Achievement Award in 2007.


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This book is for students and professionals who seek an integrated approach to the actual conduct of document analysis. Read the first page
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Amazon.com: 1 review
Great methodological handbook Aug. 23 2011
By Jason - Published on Amazon.com
Format: Paperback Verified Purchase
Altheide provides a great introduction to Qualitative Content Analysis. He provides step-by-step instructions that even beginners can follow to quickly start their own projects. He also provides examples to help the novice through the process. The only negative I would add is that the book is a little dated now. It doesn't take into account more modern ways of viewing media (such as on the internet) and still advises to use VHS tape to record.


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