I have had this thing for a little over two months now. Contrary to one of the reviewers, it definitely has never let me down. In a time when things as basic as this are getting harder to find, this is really a pleasant surprise.
The numbers are nice dim-red, and easy to see. There are lights that show if it's AM or PM, and if the alarm is on standby (will go off at predetermined time).
The alarm beep is not all that loud, but knowing that I'm a light sleeper, I hear it just fine in the morning. I realise that this may not be for everyone because of this so I'm giving it 4 instead of 5 stars. Still, a fine product worth having on your bedside table for awakening in the morning.