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Raised on Radio
 
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Raised on Radio [Paperback]

Gerald Nachman
3.5 out of 5 stars  See all reviews (15 customer reviews)
Price: CDN$ 29.75 & this item ships for FREE with Super Saver Shipping. Details
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From Publishers Weekly

Before it fell victim to the voracious adolescence of television in the late 1950s and early 1960s, American radio was the country's dominant cultural force. It served as a testing ground for new advertising and marketing models, created huge celebritiesAJack Benny and Fred Allen, for exampleAand installed programs such as Amos 'n' Andy and You Bet Your Life in America's cultural pantheon. There have been several attempts to create a popular history of the medium's Golden Age but none quite as successful as Nachman's book. Organized thematically rather than chronologically, the 24 chapters cover everything from radio's domestic comedies ("Nesting Instincts") and the quiz-show phenomenon ("Minds Over Matter") to the medium's dependence on ethnic types ("No WASPS Need Apply"). A syndicated humor columnist and reporter on the arts, Nachman also presents vivid portraits of radio's major figures and a few of its fascinating minor ones, including maverick comic Henry Morgan and horror maven Arch Obler, the Rod Serling of his day. Nachman doesn't shy away from such issues as racism and sexism; throughout he stresses the overarching theme that radio has served as a national conscience and a socioeconomic mirror. He takes such delight in chronicling the medium's rise and fall that even readers raised away from radio will understand why a whole generation projected their imaginations onto this vast sonic canvas. Photos.
Copyright 1998 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

From Kirkus Reviews

A sharp, nostalgic homage to the golden era of radio, told as both a memoir and a social history. Nachman, a columnist for the New York Times syndicate, attempts to explain just how radio came to define American pop culture from the 1920s to the '40s by examining the personalities, genres, and behind-the-scenes politics of network radio productions. As the earliest tycoons (like George Washington Hill of the American Tobacco Company and barn broadcaster Dr. Frank Conrad) contributed to radios availability and mass-market appeal, a boom began that drew talent of varying degrees and generated a patriotic hype not unlike that which surrounds todays information superhighway: radio was to be the American medium that would bring culture and democracy around the globe. Instead, it introduced advertising to the country and created the formatssoap operas, news, sports, variety, sitcom, and dramathat remain in popular entertainment to this day. Nachman recalls the 30 remarkable years of radios reign by remembering the programsinspired first by vaudeville, then by Broadwaythat he enjoyed as a child: from the sassy satirist Fred Allen (the David Letterman of radio) to the fluffy but arousing teen-girl dramas like Junior Miss. Mirroring the countrys domestic politics, radio programs of that era attempted to sweeten immigrant stereotypes and launch antiracist images of blacks (in what Nachman calls a rather thin rainbow coalition): the Italian immigrant comedy Life with Luigi, the blue-collar characters in The Life of Riley, and the Jewish family in The Goldbergs all told the immigrant story with bursts of ethnic humor and staunch American patriotism. Beulah, a show about a black maid, tried to honor black culture (while using white actorsa practice that happily died out early on). Still lovable despite its flaws, network radio through Nachmans eyes is a treat. A humorous account of a radiophiles memory and longing for the return of the lost era. -- Copyright ©1998, Kirkus Associates, LP. All rights reserved. --This text refers to an out of print or unavailable edition of this title.

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15 Reviews
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3.5 out of 5 stars (15 customer reviews)
 
 
 
 
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3.0 out of 5 stars Good starting point for casual readers on "Old Time Radio", May 25 2004
By 
Edison McIntyre (Durham, NC United States) - See all my reviews
(REAL NAME)   
This review is from: Raised on Radio (Hardcover)
This review is based on the hardcover version.

This is neither a formal history of American radio's "Golden Age" (c.1928-1950), nor is it a book likely to please every "Old Time Radio" fanatic who wants elaborately detailed accounts of his favorite programs and performers. Gerald Nachman came of age in the waning days of bigtime network radio; he fondly remembers the medium; and he tries to convey some of his warm regard (dare one call it "nostalgia?") for the people and broadcasts that have most impressed him. For those who were not "raised on radio" (or, more likely, grew up in the later decades of disc jockeys and "talk"), the book provides an introduction to the basics of Old Time Radio.

Nachman affectionately hits the high points with chapters on Jack Benny, Fred Allen, and Bob Hope, a paean to the ultimate radio soap opera, "One Man's Family," and insightful analyses of such cultural icons as Walter Winchell, the Quiz Kids, Burns and Allen, Arthur Godfrey, and others who made a medium that (along with the movies) dominated American popular culture in the 1930s and 1940s. His assessment of the "Amos 'n' Andy" controversy - should African-Americans be offended or flattered by two well-meaning white comedians in aural blackface? - is on the mark. On the other hand, Nachman doesn't put enough emphasis on Orson Welle's 1938 "War of the Worlds" broadcast, which demonstrated the power of radio to scare the hell out of casual listeners; but there are numerous other books on that phenomenon. One also can quibble that there's not a chapter about commercial radio's efforts to popularize "high culture" - e.g., Arturo Toscanini, Sigmund Spaeth, the Metropolitan Opera - although Nachman does mention them in passing. Most of the chapters are devoted to specific entertainment genres - soap operas, kids' shows, dramatic series and serials, quiz programs, musical/variety shows, westerns, etc. - and cover major performers and programs in each.

As one might expect, Nachman bemoans the demise of "live" network radio in the 1950s and 1960s, as Americans turned from prime-time listening to prime-time viewing. If the book has a major failing, it's a lack of information about and understanding of American radio audiences and why they largely abandoned network radio for television. A chapter on audiences and the radio ratings systems might have been appropriate - but, again, this is not a history so much as an "appreciation."

Nachman cites several interviews and includes a long list of books he apparently consulted for his own work; but since there are no footnotes, it's difficult for a non-specialist to judge if there are as many factual errors here as other reviewers claim. (By the way, Adlai Stevenson WAS a presidential contender in 1960, at least until John F. Kennedy locked up the Democratic nomination; but there was no primary "election night" prior to Winchell's departure from network radio that year, so he couldn't have made his on-air comment comparing Stevenson with Christine Jorgenson quite as Nachman relates it.)

Still, Nachman writes in a lively, easy-flowing style; his chapters are well-organized and self-contained, short enough for casual reading. All in all, "Raised on Radio" is a good introduction for younger readers (born after 1960, shall we say) to the basics of Old Time Radio, a good place to get one's bearings before tackling more specialized books and, of course, listening to the programs themselves.

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5.0 out of 5 stars Relive the days when radio was king..., Nov 18 2003
This review is from: Raised on Radio (Paperback)
I really love this book... Its a great read... neither overly scholarly (as in Zzzzzzzzzzzzz...) nor overly wishy washy like some titles that might come to mind. Its just one of those books you can sit back, read and enjoy. In the process you'll get a great overview of the rise and fall of radio... you'll meet the stars and the personality in front of and behind the mic, from the actors and executives, right down to the writers and sound effects men. - - I'm not sure if one could call it definitive... but for sure whether its definitive or not, it tells the story well and is re-readable as many of those classic radio shows are still relistenable. - - All in all, if you're a die hard "OTR" buff and want to know who played so and so in episode 154 of a certain radio show, its original airdate, and when it re-aired... the book probably isn't for you... - - If, however, to hear the story of radio as a whole, relive this golden age, and experience it not only from the perspective of the people who made it, and the generation that grew up on it this is one must have piece of literature - - (...to boot, almost all of my favorite radio shows were covered... atleast in brief !)
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4.0 out of 5 stars Great Radio Book, Nov 9 2002
By A Customer
This review is from: Raised on Radio (Paperback)
This highly entertaining book differs from others in the genre in that it is not a fawning fan book. It is lots of fun and very well written. Some OTR fans have slammed it for its numerous errors (and it's true; it could have used a fact checker), but Nachman is after more important game than radio trivia, and he succeeds,

But I do have to register one strong objection. It's his assesment of Eddie Cantor. Now, Cantor may indeed have been a lousy rat in his personal life, as Nachman's informants report --that I don't know about -- but the book is one hundred per cent wrong about Cantor's show (at least his show from the mid-forties on). Nachman dismisses Cantor as an essentially talentless hack, and his show as depressingly unfunny. A few years ago, back when I first read this book, I accepted Nachman's criticism as probably factual (though I did remember enjoying Cantor's movies on the late, late show many years ago). The fact is that at the time I had never heard any of Cantor's radio shows so I had nothing to compare his comments with. Then about a year ago I ran across a partial episode of one Cantor's shows. It was hilarious and made me hungry for more. A few months ago I was able to obtain six or seven dozen shows dating from WW II and later. Now, it's possible that Nachman was going by Cantor's shows from the thirtes, when radio was much different than the situation comedy oriented 1940s. Whatever the case all I can say is that going by the fifty or so shows I've heard so far, Nachman is wrong, wrong, wrong. Cantor's show is hilarious and every bit as good as Burns and Allen, Jack Benny, Phil Harris, or any other top shows of the period. The writing is first rate. Second bananas Harry von Zell and Bert Gordon as the Mad Russian are standouts, and as good as any supporting players on the other shows. Better, really. Cantor's show has quickly become one of my very favorites. My 11 year old son loves it. Even my 15 year old daughter -- the one with the metal stud in her nose -- loves the show.

So read Nachman. He's good. More important, listen to the shows yourself.

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