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Product Details
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Product Description
Product Description
Real estate can be a rewarding career - for those with the savvy to succeed. Written by a real estate training authority, Real Estate Marketing Sales Essentials: Steps for Success equips new and experienced agents alike with a comprehensive resource of invaluable tips, advice, and hands-on instruction on how to convert their knowledge into sales - and profits. The book walks readers through the major daily activities of real estate professionals, including prospecting for seller appointments, seller listing procedures, prospecting for buyer appointments, buyer listing procedures, objection handling techniques, client follow-up, referrals, contract writing, negotiation, closing, financing, and more. It also offers sound advice on the characteristics of successful salespeople, equipping readers with insight on such key skills as professionalism, ethics, technology, time management, and the psychology of marketing. Agents are already sold, praising Steps for Success for its real-world scenarios, out-of-the-box thinking, humorous examples, valuable timesavers, and cost-cutting advice.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4.7 out of 5 stars (6 customer reviews)
15 of 16 people found the following review helpful
5.0 out of 5 stars
WOW, Everything you need, Oct 6 2005
By Climber "R.E. Guy" - Published on Amazon.com
This review is from: Real Estate Marketing & Sales Essentials: Steps for Success (Paperback)
I have never written a review on this site before. This book compelled me to do so. Mr Hamiltom breaks it down to the nitty gritty. He includes scripts, for prospecting, how to deal with FSBO's, even with no call. I have purchased many books on selling real estate but this is by far the best. Next is "Keller's" book "TMREA". This book is newer and better in my opinion than the new D. Kennedy book. Newbie's or 3 year veteran buy it.
11 of 12 people found the following review helpful
5.0 out of 5 stars
Excellent Information-Easy to apply-and it works, July 27 2005
By Colleen - Published on Amazon.com
This review is from: Real Estate Marketing & Sales Essentials: Steps for Success (Paperback)
This book is very interesting, informative, and helpful for someone who is needing and wanting to better market themselves in the real estate business or any business as far as that goes.It is very hands on step by step that you feel like you know what to do every step of the way. I would highly recommend this book and hope you take my advise and read it and then suggest it to someone else. This book will save you alot of wasted time and energy--Try it... I think you will love this book!
8 of 11 people found the following review helpful
5.0 out of 5 stars
A must read, Aug 1 2005
By Broker - Published on Amazon.com
This review is from: Real Estate Marketing & Sales Essentials: Steps for Success (Paperback)
This book is the greatest book for hands on guidance in any sales business. If you want to know what to say to a prospect this is the book for you.
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