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Rework [Hardcover]

Jason Fried , David Heinemeier Hansson
4.2 out of 5 stars  See all reviews (41 customer reviews)
List Price: CDN$ 26.95
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Book Description

March 9 2010
Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.

Rework shows you a better, faster, easier way to succeed in business. Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses. 

What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.

With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of "downsizing," and artists who don’t want to starve anymore will all find valuable guidance in these pages.

Frequently Bought Together

Rework + The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Price For Both: CDN$ 35.70

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Product Description


"Jason Fried and David Hansson follow their own advice in REWORK, laying bare the surprising philosophies at the core of 37signals' success and inspiring us to put them into practice.  There's no jargon or filler here just hundreds of brilliantly simple rules for success.  Part entrepreneurial handbook for the twenty-first century, part manifesto for anyone wondering how work really works in the modern age, REWORK is required reading for anyone tired of business platitudes."
--Chris Anderson, New York Times bestselling author of THE LONG TAIL and FREE
"House-husband, housewife, Fortune 500 CEO, cab driver, restaurateur, venture capitalist -- this is 'the book for you,' a book of true wisdom, business wisdom, life wisdom. The clarity, even genius, of this book actually brought me to near-tears on several occasions. Just bloody brilliant, that's what!"
--Tom Peters, New York Times bestselling author of IN SEARCH OF EXCELLENCE, THRIVING ON CHAOS and LEADERSHIP
"If given a choice between investing in someone who has read REWORK or has an MBA, I'm investing in REWORK every time.  This is a must read for every entrepreneur."
--Mark Cuban, co-founder of HDNet and and owner of the Dallas Mavericks
"Inspirational...REWORK is a minimalist manifesto that's profoundly practical. In a world where we all keep getting asked to do more with less, the authors show us how to do less and create more."
--Scott Rosenberg, Co-Founder of and author of DREAMING IN CODE and SAY EVERYTHING

"The brilliance of REWORK is that it inspires you to rethink everything you thought you knew about strategy, customers, and getting things done. Read this provocative and instructive book—and then get busy reimagining what it means to lead, compete, and succeed."
--William C. Taylor, Founding Editor of Fast Company and coauthor of MAVERICKS AT WORK 

"...a Webby manifesto for post-recession success."--Newsweek


About the Author

37signals is a privately held company founded by Internet trailblazers, Jason Fried and David Heinemeier Hansson, committed to building the best web-based software products possible with the least number of features necessary. Their products -- Basecamp, Backpack, Highrise, and Campfire -- do less than the competition...intentionally. Since 1999, 37signals has grown into a multi-million dollar company with three million fanatically loyal customers. The company has been profiled in the Guardian, Time, Wired, and Business Week. They are based in Chicago. --This text refers to the Paperback edition.

Inside This Book (Learn More)
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Customer Reviews

Most helpful customer reviews
32 of 34 people found the following review helpful
5.0 out of 5 stars Common sense, repackaged March 12 2010
By Thomas Douglas TOP 500 REVIEWER
It would be easy to be dismissive of this book:

Its 270 pages are mostly white space and tangential illustrations;you get about 100 pages here. It doesn't go into any depth, simply skimming the surface of very many different notions. Nothing here is new, it is 80% common sense and you can read most of it for free on the Signal vs Noise blog.

And yet I highly recommend buying and reading it. It will only take you a few hours and will enrich your business life. Why? Because you are stupid.

Its okay though, I'm stupid too; we are all stupid. We constantly forget what we know; we backslide; we lose courage. We listen to overpaid overfed corporate execs and their ghost-writers and don't listen to what our sensible grandmothers tell us, and heck those grandmothers would never have let the economy go crunch.

So we need books that remind us what we already know to be true, and reiterate it a distinctive and friendly way so that remember it for a little while longer than normal.

This book does this so well that it sets the benchmark for slapping yourself in the face. Along the way it reminds you that you wasted several hundred dollars on wordy business books that told you what to do and how to do it, by authors who did a 180 a couple of years later.

Put simply this book reminds you to be free. Think freely, march to your own drummer, don't do stuff because it worked for someone else, and ignore any doomsayer who says 'that will never work'. Perceived wisdom is dangerous; real wisdom involves having an open mind with plenty of room for new thinking.

It is motivational more than informative, but that is what you need. Your business will be unique, every business is, so why copy someone else?
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7 of 8 people found the following review helpful
5.0 out of 5 stars Pick a page and work it! March 21 2010
Yes, the book has it's downfalls.
1. Every second to third page is a picture(filler).
2. All of the points are vague and only touched on in 1 to 2 pages.
The concepts behind the book are good. I've read hundreds of business/finance/self-dev/entrepeneur books, and this one DOES have stuff that other books don't. If you can pick just a single page and say that you ACTUALLY implemented it the $20-$30 you paid for the book will be returned to you in unmeasureable amounts. I've implemented some of them and I actually do own and run my own business. It's made a difference.
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5 of 6 people found the following review helpful
If Joseph Schumpeter were to design a "creative destroyer," he would probably come up with a business thinker who bears a striking resemblance to Jason Fried and David Heinemeier Hansson. To me, they seem to be iconoclasts who are impatient to build rather than anarchists whose objective is chaos. They quickly indicate a healthy respect for the nature and extent of difficulty when challenging the status quo. But they are not deterred by that difficult, as their success with 37signals clearly indicates, and they probably have more confidence in their readers' (as yet) unfulfilled potentialities than most of those readers do.

Consider this passage in Chapter FIRST: "There's a new reality. Today anyone can be in business. Tools that used to be out of reach are now easily accessible. Technology that cost thousands is now just a few bucks or free. One person can do the job of two or three or, in some cases, an entire department. Stuff that was impossible just a few years ago is simple today." That said, Fried and Hansson realize that many people who read that passage will heartily endorse its spirit but decline to embrace and leverage the opportunities that the new reality offers. For them, the "real world" is defined by what James O'Toole so aptly characterizes in his book, Leading Change, as "the ideology of comfort and the tyranny of custom."

This so-called "real world" has advocates who, Fried and Hansson observe, "are filled with pessimism and despair. They expect fresh concepts to fail. They assume society isn't ready for or capable of change. Even worse, they want to drag others down into their tomb. If you're hopeful and ambitious, they'll try to convince you your ideas are impossible. They'll say you're wasting your time. Don't believe them.
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2 of 2 people found the following review helpful
5.0 out of 5 stars A Real Help June 26 2012
Format:Hardcover|Verified Purchase
This book gave me some good advice that wasn't overly wordy. It got me into actually making things and making a profit. It gave me comfort knowing I don't have to be big overnight. I don't need to be a great artist right now. I just have to work with what I've got right now. I like how the authors say, "Everything is marketing."
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4.0 out of 5 stars Simple rules as their business and products May 21 2010
The two authors deliver a good example of a Web 2.1 business orientation with inspiring advices for novice and experienced entrepreneurs. Agility seems to be the bases to their rules leading for small enterprise strategies, but most of all, a strong hard-lined-leadership is predominance in this book.

Though some chapters (2 comes to mind) seem to contradict themselves, but as you'll read, you'll see that you must be flexible for the challenges of business leading; especially in the Web industry.

The book follows the simple guidance as "Getting Real" by the same authors. It seems in fact an update of their previous book and an up to date guide of the way they have been running business with their products which are absolutely good for what they do; simple to use and focus oriented. My suggestion would be to read their previous book, Getting Real, and read Rework afterwards, specially if you're in the Web development business.

A must read if you are seeking advice for business simplicity and looking for focus in your business projects or reorientation (this book can fashion your mind). I must say that I'm in the Web business and their guidelines apply to this business. I wonder if it would really apply in other business domains as they mention.

"Don't fail the strictness as the written words are given. They mark the modern flexible small Internet business run." - from me after reading the book...
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Most recent customer reviews
5.0 out of 5 stars Five Stars
Published 23 days ago by Jamil Shariff
3.0 out of 5 stars Now Come Back To Earch
Lots of great ideas that have obviously worked for them. But its not a one size fits all. Didn't find too much stuff that was actually applicable day to day
Published 3 months ago by ttamason
5.0 out of 5 stars My Number One Recommendation
Great Job!
I don't say I agree with all the comments in this book, but simply I admire the courage to publish ideas against the formal and traditional management rules. Read more
Published 5 months ago by Afshin
5.0 out of 5 stars Excellent work!
This book is sharp, and to the point. Practical and useful business advice that is relevant today more than ever. Read more
Published 9 months ago by Aizaz Khaja
4.0 out of 5 stars Ground breaking common sense
The whole thing is so common-sensical that it's easy to overlook the fact that there's some great inspiration to be found in this book. Read more
Published 11 months ago by piccolo
4.0 out of 5 stars Interesting book
An interesting read. For those who need a quick debrief or pulse check it provides and un biased opinion of what we are all thinking. Read more
Published 12 months ago by Trevor Hoch
5.0 out of 5 stars The only book you need to read
As a manager, a student and a passionate on the subject, I will only tell you this much; buy this book now. This book reads all by itself. Read more
Published 14 months ago by P01arBear
3.0 out of 5 stars rework
Meh, I got good info from it. Very quick read. Recommend for a younger audience who is starting their small business from scratch
Published 17 months ago by Andrew Mooney
2.0 out of 5 stars Rules of Thumb That are too generic to be useful
This book claims to get to the root of building a business and offers up some a few dozen "quotes" that should help you get on your way. Read more
Published 17 months ago by Erbsock
4.0 out of 5 stars Rework helped me Rethink
I enjyed reading this book. It would help anyone starting up a buisness or reoganizing a current one. Read more
Published 17 months ago by Steve Rea
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