The author of The 25 Most Common Sales Mistakes . . . And How to Avoid Them teaches salespeople how to demonstrate trustworthiness, turn a customer's objection around, and 23 other proven habits for sales success.
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Advanced stuff is great when you have blown your quota away and have lots of time to experiment with NLP, Hypnosis, slight of mouth, etc. However, if you haven't brought home the checks you deserve, read this book. You will certainly get your money worth on this one!
See you at club!