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Social Media Marketing for Publishers [Kindle Edition]

Liz Murray
4.0 out of 5 stars  See all reviews (1 customer review)

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Product Description

Product Description

Marketing your books or publishing brand through social media needn't be confusing! This eBook is the essential Publisher's Handbook to all social media activities that you need to know about. Social media marketing expert Liz Murray guides you through a series of social media topics by making the subject matter easy to understand, engaging and personal. You'll learn the same methods that she has used working with well known publishing brands. Key areas covered include social media planning, websites and blogs, Facebook, Twitter, other social media marketing sites, measuring ROI and social media tools. The book is aimed at those who want to gain a low level understanding of all areas of social media rather than extensive knowledge about one area. It's the perfect go to handbook, there when you need to refer to it.

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Most helpful customer reviews
4.0 out of 5 stars Very Revealing! Jan. 1 2014
Format:Kindle Edition|Verified Purchase
Opened my eyes about the range of opportunities on social media. A good read. Lots of lists of tools and links for marketing and tracking your activities and their impact on your business.
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Amazon.com: 3.8 out of 5 stars  49 reviews
7 of 7 people found the following review helpful
4.0 out of 5 stars Useful information inside Sept. 9 2012
By Adyzaf - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
I have found most of this book very informative and straight to the point with small exceptions,like when the author insists a little bit too much on keyword stuffing and other SEO tactics which in my oppinion have very little to do with social marketing and publishing.

Otherwise a well structured plan on using a blog,Facebook and Twitter to boost your publishing marketing efforts along with detailed information on each of them.Very good for the begginners or the people less tech savy but there are enough gems for the more experienced ones too.
2 of 2 people found the following review helpful
4.0 out of 5 stars Very useful information Aug. 13 2013
By Abby Campbell - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
This little book can be read in about an hour, but it is totally packed with useful information. It is very current on social media and provides great information on "how to." The reason I didn't give the book 5 stars is because I believe it is impractical to be "constant" with social media throughout the day when other aspects of business must be completed. Maybe some can do it, but I don't think it's practical unless a very long work day is called for. Otherwise, the book provides detailed and useful information on boosting business through social media. One thing I will personally take from this book is the wonderful encouragement to setup my blog. I once had one and then deleted it. However, I will try it again now that I have been motivated by Murray. She has given me some great ideas to run with it, and the pinging is something I was not familiar with prior.
1 of 1 people found the following review helpful
3.0 out of 5 stars Good information, kind tough read Nov. 27 2013
By gduncan229 - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
Good and valuable information, but lots of grammar and spelling issues. Was kind of a tough read at points because it almost seemed like the book was written in a way to be read to a class.
1 of 1 people found the following review helpful
3.0 out of 5 stars ok, some grammar n spelling errors Nov. 24 2013
By skyline - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
Pretty good suggestions but seem to notice some grammar and spelling errors, just minor ones, nothing major... Or maybe just my phone has issue..:
1 of 1 people found the following review helpful
5.0 out of 5 stars It is definitely worth the time and cost to read this book. Aug. 16 2013
By super antpod - Published on Amazon.com
Format:Kindle Edition
This book did everything it said it did on the cover, and very well. It was only short, but was positively crammed with great tips and strategies to enhance social media performance. I just need to get down to do it all now!

From website SEO tips, to making your voice heard on facebook and twitter, this was a great crash-course for a beginner. I feel as if I am now a level higher.

It is definitely worth the time and cost to read this book.
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