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How to Start a Home-Based Personal Trainer Business: *Turn Your Fitness Passion To Profit *Get Trained And Certified *Set Your Own Schedule *Establish Long-Term Client Relationships *Become The Trainer Everybody Wants! Paperback – Jan 6 2010


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From the Back Cover

Everything you need to know to build and run a successful personal trainer business from your home. Making money from exercise may seem like a pipe dream, but in fact physical fitness is fast becoming one of the world’s hottest new professional fields. In How to Start a Home-Based Personal Trainer Business, a leading personal trainer gives you all the tools and success strategies you need to launch and grow your business. Laura Augenti covers everything from writing a business plan, setting prices, and marketing, to safety, choosing equipment, and arranging your space. She provides indispensable guidance on legal and ethical issues, targeting niches such as yoga and Pilates, and on becoming and staying profitable—as well as how to use the Internet to develop your business. The book also includes helpful forms and checklists, including: Sample training agreementEquipment maintenance checklistMonthly budget formPersonal training logWaiver & release form

About the Author

Laura Augenti has worked in the fitness industry since the early 1990s. Currently she specializes in weight training, core training including Pilates, and boot camp training. She has also organized running clubs and assisted clients training for marathons and races. In 2005 Laura cofounded Powerhouse Gym on Maui, Hawaii, which attracted celebrity clients such as Arnold Schwarzenegger. Laura left Hawaii in 2009 to return to her roots in New York.

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Amazon.com: 3 reviews
12 of 15 people found the following review helpful
Informative and entertaining. Dec 14 2009
By R. Jameson - Published on Amazon.com
Format: Paperback Verified Purchase
I started thumbing through this at a friends house. I was just using it as a time killer as I have no aspirations of becoming a personal trainer, but after a few pages I really got taken in by the writing. The author writes in a very easy to read, conversational style. The author's personal experiences, shown in sidebars, gave me the feeling like I was talking to a friend who just happened to know a ton about personal training.

Not to say that the book isn't in depth, as it does a great job of breaking down everything you could possibly have to think about when starting a business. After reading this starting any business seems possible, not just a personal training one. It's very concise without losing the reader in the details. In fact the authors writing style kept me engrossed with the in depth details provided.

If you're thinking of starting any home based business, this book will be helpful. Let alone a home based personal training one. Hell, it made me think I could start one, and trust me, I'm nobodies idea of a personal trainer.
Not for the Beginner! June 16 2014
By Baystaging - Published on Amazon.com
Format: Paperback Verified Purchase
Purchased this for my 30 year old son who is about to change careers, thought it might be useful.
He tells me It will be a great tool if he decides to continue after training then working at local gyms.
0 of 1 people found the following review helpful
Great for small business Nov. 6 2013
By Diana - Published on Amazon.com
Format: Paperback Verified Purchase
This is great for my business.I love it. I love this product. Easy transaction and fast shipping. Very happy with my purchase. Works GREAT. I will do business again


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