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Start & Run Your Own Record Label [Paperback]

Daylle Deanna Schwartz
3.4 out of 5 stars  See all reviews (24 customer reviews)

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Paperback, 1998 --  

Book Description

1998
This primer offers advice to budding entrepreneurs wishing to establish and operate a record label. The book includes information on: how to open a label; protecting the rights of the artist and the label; and managing production, promotion and distribution of CDs, records and tapes.


Product Details


Product Description

About the Author

DAYLLE DEANNA SCHWARTZ is a music industry consultant, self-empowerment counselor, and successful author of many books including I Don’t Need a Record Deal and The Real Deal: How to Get Signed to a Record Label. She has appeared on more than 300 television and radio shows, including Oprah and Howard Stern, and has been quoted in many publications, such as the New York Times and Billboard. Schwartz lives in New York City. --This text refers to an alternate Paperback edition.

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Customer Reviews

Most helpful customer reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars Excellent resource! Aug. 5 2001
Format:Paperback
I'm about to put out my first CD and found this book extremely enlightening. It's made me think of my music as a business and I'm working hard to form a marketing strategy as Daylle suggests. I've read other books but this one is the clearest and most useful for me as a beginning label. While it doesn't offer false expectations, it does provide hope. Daylle's encouragement made me feel that I had a shot at being successful, however small. I highlighted many of the promotional strategies and will keep this book with me through it all. Anyone thinking about starting their own label should read this!
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3.0 out of 5 stars ok if you are a beginner Nov. 11 2002
Format:Paperback
I think this one is ok if you are a beginner, but feel that most people with experience will find it a little boring. If you have no idea about the music business, I think this is a bargain for (). However, if you're out there playing in clubs and looking for something a little more focused on helping you make that happen. I really like "How I Make $100,000 in Music" by David Hooper to help you with understanding how music business people think, the Indie Bible by David Wimble to help you with contacts, and the Jeri Goldstein book about booking to put it all together.
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3.0 out of 5 stars Not for experienced industry types Oct. 23 2002
By A Customer
Format:Paperback
This is a good primer for those with little to no experience of the music industry who are looking to get in or those looking for a basic reference guide. If you've spent any significant time in the industry already doing a marketing, promotion or A&R types jobs at a major or major independent label, this book offers very little new for you.
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3.0 out of 5 stars Not for experienced industry types Oct. 23 2002
By A Customer
Format:Paperback
This is a good primer for those with little to no experience of the music industry who are looking to get in or those looking for a basic reference guide but if you've spent any significant time in the industry already doing a key marketing, promotion or A&R job at a major or major independent label, this book offers very little for you.
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4.0 out of 5 stars A good, solid, guide Sept. 4 2002
Format:Paperback
As the owner of a independent world music label..., I was interested in consulting this book due to various reasons. My initial desire to buy this book was to get the advice and experiences of a person who started a label from scratch. Schwartz starts from a basic level in educating the novice on the pitfalls and glories of running your own label. The other reason I enjoyed this book was due to the personal vignettes that the author offers up from others in the music business. Overall, this book is not a revelation. Rather, it is a very simple and effective guide on how to start your own label. Just as advertised.
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1.0 out of 5 stars The Book Aug. 23 2002
Format:Paperback
This book didn't really have anything tha had to do with starting a record label. All it had was stuff about bands. Oh we'll i can just go to guitar center and ask them there all about it for free.
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By A Customer
Format:Paperback
I have read just about every music business book on here. This book is good for a kid in high school who wants to do music as a hobby, but serious musicians will do a lot better getting "How I Make $100,000/year in the Music Business" by David Hooper or "How to Be Your Own Book Agent" by Jeri Goldstein. I take my music seriously and thought that this was just a little too basic for somebody who has had any level of success. If you have a CD out or are playing in local clubs, pass on this one and get something else. Even if you're just up on mp3.com or just starting out, I think you'll quickly find that you are beyond the information this book has to offer.
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By A Customer
Format:Paperback
Daylle Deanna Schwartz wrote an excellent survey book on how to start and run a record label. It is a book for people who are interested in starting their own music label, managers, artist, etc. I would truly recommend this book to anybody who is tossing the idea around in their head about entrepeneurship in music, college students(like me), or an artist and personal manager who is sick of waiting to get signed by a major label! Her topics ranges from Distributions, copyrights, Marketing and promotion, Radio airplay, and internatinal market, among others.
Schwartz also includes tips from other indpendent label owners, distributers, publicist, journalist, and Program and music directors at college and commercial radios. She emphasizes HARDWORK, PROFESSIONALISM, PERSISTENCE, MARKETING and PROMOTING your artist. Also make sure you have a great lawyer and search for the money trail (government grants, investors, loans, etc) to start up your label.
After reading this book the next step you need to do if you are truly serious and ready to work HARD and SMART is research each individual topics ranging from starting a small business, to business plans, Distribution and copyrighting,MARKETING AND PROMOTION, etc!!! There is also books on internet promotion that are more up to date. The key here is to RESEARCH and not just use this one book for all the answers. Invest in going to music seminars, people. People aren't going to you, you have to go to them and get in THEIR face!!!
I can't wait to read her other music book. One more thing: she was a high school teacher, but she had the faith, motivation and drive to start her own label in this shark infested and diseased industry. Schwartz REASEARCHED and worked HARD and SMART. YOU have to start somewhere!!!
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