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Strategic Planning: A Practical Guide to Strategy Formulation and Execution [Hardcover]

B. Keith Simerson

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Book Description

April 7 2011 0313384800 978-0313384806

When it comes to strategic planning, B. Keith Simerson knows from experience what works and what doesn't. Strategic Planning: A Practical Guide to Strategy Formulation and Execution weaves that knowledge into a roadmap for anyone charged with creating a strategic plan, evaluating a strategic planning process, or executing resulting strategies in an effective and efficient way. Not a one-size-fits-all solution, the book offers a menu of information and options based on a broad view of strategic planning and offers correspondingly broad applicability.

The guide focuses on two major aspects of the planning process: the multitude of factors contributing to an effective strategic planning framework and the multitude of drivers and enablers of successful execution. Armed with concrete information, readers will learn to create and execute a business strategy, a personal strategic action plan, or strategies for any kind of for-profit or nonprofit organization. Specific methodologies, tools, and techniques will guide readers to successful strategy formation—and execution.

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Product Description


• Draws from the author's proven track record of helping teams develop strategic plans for organizations of all sizes

• Offers tools, techniques, and templates designed to help the reader address likely strategic planning challenges and seize opportunities

• Provides options individuals can use relative to strategy formulation, whether they are acting for themselves or on behalf of their family, a community organization or association, or a private or public, for-profit or nonprofit organization

• Describes the skills and abilities leaders, facilitators, and participants in strategic planning must emphasize to increase the likelihood of optimal outcomes

• Concrete examples and case studies

• Templates and samples of materials used in various public- and private-sector strategic planning efforts

• A bibliography of resource materials about strategic thinking, strategy formulation, strategic planning, and strategy execution

"Equal parts sage advice, checklist, and forms for strategic planning and implementation, this volume is a nearly one-stop resource for everyone from the seasoned manager to neophyte consultant in need of guidance on setting strategic direction. The book offers a broad introduction to strategic planning with an emphasis on application. Readers will find the material directly transferable into practice. . . . The volume will be a beneficial resource for anyone tasked with developing a strategic plan or organizing a strategic planning session. . . . Highly recommended."



Book Description

A search of the Internet reveals more than 80 websites listing reasons strategic plans fail. One website alone lists an incredible 35 such reasons. How do you ensure your organization's strategic plan will avoid those many hurdles and pitfalls?

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Front Cover | Copyright | Table of Contents | Excerpt | Index
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0 of 1 people found the following review helpful
5.0 out of 5 stars Excellent Planning AND Execution Book July 22 2011
By Michael Venn - Published on
If you are an executive or consultant looking to conduct strategic planning for the first time, or looking for some insights on how to improve your planning process, this is a book you should read. This book is particularly useful if you feel the need to strategic plan in your organization and are having difficulty convincing others.

The book lives up to its subtitle. In my experience many more mistakes are made in the execution of strategies than in their formulation. Simerson's book touches on both providing numerous tools and examples. Plus he gets that consideration of execution needs to occur upfront of, and during the planning process, not after the plan has been created.

In today's tumultuous business and political environment, every organization needs to improve how they go about planning and executing their plan. This book will help you do that.

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