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The Big Book Of Bags Tags And Labels [Hardcover]

Cristian Campos
5.0 out of 5 stars  See all reviews (1 customer review)
List Price: CDN$ 64.99
Price: CDN$ 40.94 & FREE Shipping. Details
You Save: CDN$ 24.05 (37%)
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Book Description

Aug. 24 2009

The Big Book of Bags, Tags, and Labels is a fully illustrated design showcase of the most eye-catching fashion labels, shopping bags, and tags from around the world. In this new entry in the Big Book series, design writer Christian Campos, editor-in-chief of H Magazine, offers ideas and inspiration for bag, tag, and label designers trying to marry name recognition and branding with unique design.


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Product Description

From the Back Cover

Bag, tag, and label design is critical in the world of marketing and sales, yet can be challenging to execute successfully. The Big Book of Bags, Tags and Labels is a unique visual collection featuring work from top companies around the globe. It offers hundreds of ideas, pages of inspiration, and loads of professional advice from designers on styles ranging from classic to modern, sophisticated to conceptual, with a consistent focus on name recognition and branding.

About the Author

Cristian Campos is an editor and journalist who specializes in design, comics, illustration, and music. Former editor-in-chief of H magazine, he regularly contributes to publications, such as Rolling Stone and Man. He is the author of more than ten books, including Plastic and Product Design Now.


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Most helpful customer reviews
5.0 out of 5 stars Up to date, good variety Aug. 17 2010
By Parka HALL OF FAME TOP 50 REVIEWER
Format:Hardcover
Length: 0:45 Mins
It certainly is a big book, and thick too, at 384 pages. The designs are nice and looks up to date. Variety is great also, with a mixed use of photographs, illustrations and graphic design.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.3 out of 5 stars  3 reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars Up to date, good variety Aug. 17 2010
By Parka - Published on Amazon.com
Format:Hardcover
It certainly is a big book, and thick too, at 384 pages. The designs are nice and looks up to date. Variety is great also, with a mixed use of photographs, illustrations and graphic design.
5.0 out of 5 stars I Love Studying Marketing and Branding Tools! March 15 2014
By gmb - Published on Amazon.com
Format:Hardcover|Verified Purchase
I really enjoyed this beautiful, outstanding book by Cristian Campos, "The Big Book of Bags, Tags, and Labels." The book itself is voluminous and offers page-after-page (360+) of various actual company marketing tools. I loved spending detailed time perusing and appreciatively soaking in all the hang tags, merchandise bags and labels... and the design work that go into creating them.

It's an ideal tool-book for anyone (who works with clients to vendors) to design, create and print their marketing needs. For start-ups, this is an incredible tool for bringing all facets to the think-tank about how to proceed--- with how best to market. I found the book to be comforting, soothing and lively all at the same time. If you love this field, you will be so happy to know that a book with this magnitude of clean-detail exists. What an excellent compendium for graphic designers, marketing and advertising professionals who need a versatile "encyclopedia" to help their clients find a mutual starting point, to learn the trade's inclusive jargon, lexicon and specialty lingo and its many steps of process on through to fruition.

This is a book that is versatile and beautiful enough that you will want it as a reference tool in either your personal collection or your company library. Sometimes, just putting this book into a client's hands helps them track definitively not only where they want to go with their vision, but how they want to get there. Invaluable, indeed.
3.0 out of 5 stars Big Book Nov. 7 2013
By chen - Published on Amazon.com
Format:Hardcover|Verified Purchase
if design,art,fashion is your thing ,this book is for you. you can learn about texture,color,text in print .
this book ,in my opinion, can help you every day, if you like to design your room, home, car, design new outfit(learning how one color can make different color stick out)design your child birthday invitation and much more.
just by waching inside and see some new ideas.
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