- Paperback: 184 pages
- Publisher: A Butterworth-Heinemann Title; 1 edition (April 8 1997)
- Language: English
- ISBN-10: 0750697466
- ISBN-13: 978-0750697460
- Product Dimensions: 23.6 x 15.3 x 1.1 cm
- Shipping Weight: 272 g
- Amazon Bestsellers Rank: #1,225,264 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Product Details |
Product Description
Book Description
The Breakdown of Hierarchy explores the changes that have taken place in the second half of the 20th century and how organizations of all sizes can harness electronic media to open the lines of dialogue and corporate conversation. Never before published case studies of Honeywell, Motorola and Raychem are discussed.
Eugene Marlow has been involved with the strategic application of print and electronic media for over 25 years. He has consulted to dozens of organizations in the media, technology, healthcare, consumer products, and non-profit sectors. Dr. Marlow teaches graduate and undergraduate courses in electronic journalism and business communications at Bernard M. Baruch College (City University of New York).
Patricia O'Connor Wilson works for the Center for Creative Leadership (CCL), an international non-profit educational institution devoted to behavioral science research, executive development, and leadership education. Based in Greensboro, North Carolina, the Center also has educational facilities and network associates throughout the world. Ms. Wilson has also conducted research in the areas of managerial effectiveness, self-efficacy and entrepreneurialism.
Provides a unique combination of communication and management theory and practice.
Creates awareness and heightens sensitivity to the major communication issues resulting from electronic media.
Highlights the necessity of proactively employing strategic communication behaviours
Eugene Marlow has been involved with the strategic application of print and electronic media for over 25 years. He has consulted to dozens of organizations in the media, technology, healthcare, consumer products, and non-profit sectors. Dr. Marlow teaches graduate and undergraduate courses in electronic journalism and business communications at Bernard M. Baruch College (City University of New York).
Patricia O'Connor Wilson works for the Center for Creative Leadership (CCL), an international non-profit educational institution devoted to behavioral science research, executive development, and leadership education. Based in Greensboro, North Carolina, the Center also has educational facilities and network associates throughout the world. Ms. Wilson has also conducted research in the areas of managerial effectiveness, self-efficacy and entrepreneurialism.
Provides a unique combination of communication and management theory and practice.
Creates awareness and heightens sensitivity to the major communication issues resulting from electronic media.
Highlights the necessity of proactively employing strategic communication behaviours
From the Publisher
The Breakdown of Hierarchy explores the changes that have taken place in the second half of the 20th century and how organizations of all sizes can harness electronic media to open the lines of dialogue and corporate conversation. Never before published case studies of Honeywell, Motorola and Raychem are discussed.
Inside This Book
(Learn More)
First Sentence
The Breakdown of Hierarchy: Communicating in the Evolving Workplace considers the impact of electronic media on the structure of American corporations in the second half of the 20th century and the resultant evolving relationship between managers and employees in the electrovisual environment. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
The Breakdown of Hierarchy: Communicating in the Evolving Workplace considers the impact of electronic media on the structure of American corporations in the second half of the 20th century and the resultant evolving relationship between managers and employees in the electrovisual environment. Read the first page
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Concordance
Browse Sample PagesConcordance
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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3.0 out of 5 stars (1 customer review)
2 of 9 people found the following review helpful
3.0 out of 5 stars
Good text for back ground on restructuring, Jan 5 1999
By A Customer - Published on Amazon.com
This review is from: The Breakdown of Hierarchy: Communicating in the Evolving Workplace (Paperback)
The authors explained many commonly used assumptions in the organizational restructuring process. The book was easy to read and can provide a good companion to any book on corporate structure.
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