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“Jeanne Liedtka has dedicated herself for years–with passion and rigor–to an inspired concept: people can build pockets of greatness deep inside any organization. Growth leadership is a choice, not a blessing from above–a choice made by largely unknown heroes who create exceptional enterprises, no matter what the bureaucratic obstacles. By studying these remarkable internal entrepreneurs and lending fresh insight as to how they achieve success, she has done the world of management a tremendous service.”
—Jim Collins, author of Good to Great and coauthor of Built to Last
“Bob Rosen, Jeanne Liedtka, and Rob Wiltbank unlock the secret to growth in today’s turbulent and uncertain times. The Catalyst is a must-read book for all leaders of the twenty-first century.”
—Marshall Goldsmith, bestselling author of What Got You There Won’t Get You There
“For anyone who really wants a practical, commonsense approach to how innovation and growth really happen . . . these guys have cracked the nut!”
—HARRY KRAEMER, former CEO of Baxter International and clinical professor of Management and Strategy, Kellogg School of Management
“The timing of this book couldn’t be better. When the markets are tough and you can still grow, you’ve really differentiated yourself–you’ve risen above. This book will show you how to develop a sustainable growth engine. We’ve used its principles at Harris and they work.”
—Howard L. Lance, chairman, president, and CEO, Harris Corporation
“Finally! A book that unlocks the secrets of the middle managers who create new innovative businesses inside the heart of big companies. This is Built to Last for the rest of us.”
—Gerry Langeler, director, OVP Venture Partners, and founder, Mentor Graphics Corp
“A radical, totally original book on how to create and sustain organic organizational growth. A must-read for all managers.”
—Warren Bennis, distinguished professor of business, University of Southern California, and coauthor of Transparency and Judgment
JEANNE LIEDTKA is a professor at the University of Virginia’s Darden School of Business. Formerly the executive director of the school’s Batten Institute, Jeanne has consulted with a wide variety of organizations and their leaders, from museums to law firms to large corporations, since beginning her career as a strategy consultant for the Boston Consulting Group.
ROBERT ROSEN, chairman and CEO of Healthy Companies International, and an internationally recognized psychologist and business advisor, has interviewed and advised hundreds of CEOs around the world. He is the best-selling author of Just Enough Anxiety, Leading People, Global Literacies, and The Healthy Company.
ROBERT WILTBANK is a partner of Buerk Dale Victor, a growth-stage venture capital fund based in Seattle, Washington, working with dozens of new ventures in a wide variety of industries. He is also a professor of strategic management in the Atkinson Graduate School of Management at Willamette University.