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Gustave Le Bon (1841 -1931) was a French social psychologist, sociologist, and amateur physicist. He was the author of several works in which he expounded theories of national traits, racial superiority, herd behavior and crowd psychology. His work on crowd psychology became important during the first half of the twentieth century when it was used by media researchers such as Hadley Cantril and Herbert Blumer to describe the reactions of subordinate groups to media. --This text refers to an alternate Paperback edition.
Have you ever wonder why people gang-up on others? Why during Vancouver Riot in 2011, there were people that they had no criminal records or association with crime. Read morePublished 16 months ago by Peyman ADLDOUSTI
Great book if you have to deal with the crowd and the popular mind. A quick read but very thought provoking.Published 17 months ago by Dr. I. F. Jagas