This is a tough review to write. On the one hand, I enjoyed this book immensely. It was a fun trip down memory lane reviewing all the twists and turns of the Monday Night Wars in terrific detail. In fact, this is probably the most detailed book you'll find out there about this period. The authors also have a wonderful sense of humor, and the book is a quick and fun read.
What immensely frustrated me, however, was that almost no effort was made to provide sources for the voluminous amounts of information presented. While there is a very short bibliography at the end of the book listing a handful of sources organized by chapter (which probably do not account for most of the information in the book), no indication is given as to which pieces of information came from which source. To me, this is a major issue because the wrestling industry is rife with unfounded internet rumors, and it's important for the reader to be able to distinguish documented facts from unfounded rumors or speculation.
For example, the authors make numerous allegations about WCW's financial status at different points throughout its history with no citations or any other indications as to where this information purportedly came from. In his book, "Controversy Creates Cash," Eric Bischoff lamented the fact that internet writers often made unfounded and inaccurate claims about WCW's profits and losses since the company's information was proprietary and was allegedly unavailable to anybody outside of WCW. Of course, Bischoff could be lying through his teeth, but there's no way to tell (at least from this book) because Alvarez and Reynolds give us no way to determine where their figures came from.
In addition, the book is replete with allegations of conversations and happenings that occurred backstage with, again, no citations provided to allow the reader to verify any of it. This became especially frustrating when the authors wrote about promoters' and wrestlers' INTERNAL motivations for certain actions. The authors write about these internal thought processes as if they were mind-readers. Hulk Hogan got the worst treatment, as he was frequently accused of internally plotting to put his own interests above those of WCW. A notable example occurs on page 139, detailing what allegedly led to the July 6, 1998 match between Hulk Hogan and Bill Goldberg:
"As the date drew near, Hogan, the wily veteran, came up with a plan. Aware that all the Turner bigwigs would be at the show, he offered to take Goldberg on in a non-title, non-televised match in which Goldberg would get the win and and send the folks home happy. All the company execs, seeing the huge house, would obviously assume that Hogan drew it, and his standing as WCW's top dog would be cemented."
How do the authors know this was Hogan's motivation and thought process? Did they interview him? Did they rely on his book or something else that he wrote? Not according to the bibliography. In the bibliography, the only sources listed for the chapter on 1998 were a Prodigy Chat with Eric Bischoff CONDUCTED IN 1997 and a personal interview R.J. Reynolds conducted with Bobby Heenan (which is also listed as a source for the chapter on 2000). Since the Heenan interview is never referred to in the text of the book, it's entirely unclear which pieces of information (if any) actually came from that interview. Even assuming that Heenan provided the authors with information about Hogan's "plan", at best that's hearsay about another individual's internal thought processes from somebody who may or may not have an axe to grind. The reader is left to wonder whether Hogan's "plan" is a documented fact, the result of hearsay from Heenan (or somebody else), or completely unfounded speculation by the authors.
That's just but one example of the unfounded allegations that arise throughout the whole book. In sum, while this book is an immensely enjoyable read, the facts presented in it, other than what we saw on our TV screens, simply are not reliable. And that is a shame.