This is the most hilarious work of nonfiction I've ever read. Inside American big business, a clueless, boneheaded, myopic, dimwitted, shifty, fatuous, self-serving, tangle-footed boob has been crying to be let out - and with The Dumbest Moments in Business History, Horowitz has done it. Bruce McCall, humorist for The New Yorker; I laughed from the first page to the last. Why other people's dumbness should be funny is a question for the ages, one that we may never be able to answer. All I know is that it truly is, and this hilarious, eminently readable book is a reminder to executives everywhere that there is a banana peel lurking around every corner. Stanley Bin, author of The Big Bing and Throwing the Elephant --This text refers to the Hardcover edition.
Adam Horowitz is the executive editor of Business 2.0 magazine and a creator of “The 101 Dumbest Moments in Business.”