The Economic Naturalist's Field Guide and over one million other books are available for Amazon Kindle. Learn more

Vous voulez voir cette page en français ? Cliquez ici.

Sign in to turn on 1-Click ordering.
Amazon Prime Free Trial required. Sign up when you check out. Learn More
More Buying Choices
Have one to sell? Sell yours here
Start reading The Economic Naturalist's Field Guide on your Kindle in under a minute.

Don't have a Kindle? Get your Kindle here, or download a FREE Kindle Reading App.

The Economic Naturalist's Field Guide: Common Sense Principles for Troubled Times [Paperback]

Robert H. Frank

List Price: CDN$ 20.00
Price: CDN$ 14.60 & FREE Shipping on orders over CDN$ 25. Details
You Save: CDN$ 5.40 (27%)
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
Only 3 left in stock (more on the way).
Ships from and sold by Gift-wrap available.
Want it delivered Friday, September 19? Choose One-Day Shipping at checkout.


Amazon Price New from Used from
Kindle Edition CDN $9.99  
Hardcover CDN $32.95  
Paperback, Bargain Price CDN $8.00  
Paperback, April 27 2010 CDN $14.60  
MP3 CD, Audiobook, MP3 Audio, Unabridged CDN $16.05  
Save Up to 90% on Textbooks
Hit the books in's Textbook Store and save up to 90% on used textbooks and 35% on new textbooks. Learn more.
Join Amazon Student in Canada

Book Description

April 27 2010
Ask a dozen talking heads about the course of action we should take to right the economy and you'll get thirteen different answers. But what if we possessed a handful of basic principles that could guide our decisions-both the personal ones about how to save and spend but also those national ones that have been capturing the headlines?Robert H. Frank has been illustrating these principles longer and more clearly than anyone else. In 'The Economic Naturalist's Field Guide', he reveals how they play out in Washington, on Wall Street, and in our own lives, covering everything from healthcare to tax policy to everyday decisions about what we do with our money. In today's uncertain economic climate, 'The Economic Naturalist's Field Guide' 's insights have more bearing than ever on our pocketbooks, policies, and personal happiness.

Customers Who Bought This Item Also Bought

Product Details

  • Paperback: 240 pages
  • Publisher: Basic Books; First Trade Paper Edition edition (April 27 2010)
  • Language: English
  • ISBN-10: 0465019013
  • ISBN-13: 978-0465019014
  • Product Dimensions: 22.9 x 16.1 x 1.6 cm
  • Shipping Weight: 295 g
  • Amazon Bestsellers Rank: #724,494 in Books (See Top 100 in Books)

Product Description

From Publishers Weekly

Widge, the orphan who infiltrated the Lord Chamberlain's Men acting troupe in The Shakespeare Stealer, returns. Now a bona fide member of the troupe, he acts as amanuensis to the Bard (who has broken his arm) in the writing of All's Well That Ends Well. Ages 10-14. (Feb.)n

Copyright 2002 Cahners Business Information, Inc.

--This text refers to an out of print or unavailable edition of this title.


“Witty, compelling, and sensible, these essays should resonate in this era of economic turmoil.”

Library Journal
“Frank’s writing sparkles, and the topics, which include health care and the subprime-mortgage crisis, are timely.”

--This text refers to the Hardcover edition.

Inside This Book (Learn More)
Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Search inside this book:

Customer Reviews

There are no customer reviews yet on
5 star
4 star
3 star
2 star
1 star
Most Helpful Customer Reviews on (beta) 2.8 out of 5 stars  8 reviews
16 of 21 people found the following review helpful
2.0 out of 5 stars Disappointing Aug. 9 2009
By Bo Bayles - Published on
I was quite enamored with Robert Frank's last popular economics book, The Economic Naturalist. I could barely summon the enthusiasm to finish this one, though.

A collection of columns Frank has written, this book gives short arguments in favor of Frank's opinions on old and new political debates, with most of the justifications for the arguments ostensibly from economics.

Perhaps it's the length restriction on the columns, but almost all of them come off as a collection of hasty generalizations and shoddy reasoning. For example, several times he justifies higher taxes on the rich because otherwise they would just spend their money on something frivolous like a new yacht. There may be lots of good justifications for taxes, but this isn't one of them - yacht companies employ people just like other companies do. Even when I agreed with Frank's conclusions, I felt embarrassed with the reasoning he used to arrive at them.

There are a few flashes of insight, and nuggets of wisdom interspersed, but ultimately this book seemed like a cheap cash in on the success of the last one.
15 of 20 people found the following review helpful
4.0 out of 5 stars Interesting and Educational! May 27 2009
By Loyd E. Eskildson - Published on
Many of our most important decisions have strong economic components, not all of them obvious. This is especially true in the political world. Frank's "The Economic Naturalist's Field Guide" explores the often hidden reality behind a number of them in a collection of short essays previously published in the New York Times. (Pause for conservatives to scream about the NYT.)

Frank begins with income inequality, asserting that most countries tend to push against increasing income inequality, but in the U.S. we enact tax cuts for the wealthy and cut public services for the needy. However, even the wealthy have been made worse off, on balance, by recent tax cuts - per Frank. On the benefit side, tax cuts have led the wealthy to buy larger houses; however, since economic satisfaction if primarily established on a comparative basis, the primary effect is merely to redefine what qualifies as an acceptable dwelling. Meanwhile, deficits have led to cuts in financing for basic scientific research, public health, highway maintenance, "loose-nuke" security of former U.S.S.R. weapons - threatening the long-term economic prosperity of all, including the wealthy. (A bit of a stretch, but interesting.)

Frank then acknowledges that government does waste money from time to time (my experience in education, the military, and health care tell me he doesn't BEGIN to understand how much), but waste is not limited to the public sector. Watches, for example, cost up to $700,000. (I'd be embarrassed to wear one - mine was $29.95 at Wal-Mart, with Atomic accuracy.) More importantly, the middle-class and poor are more likely to spend any tax savings than the rich.

A corollary of the "it's-your-money" argument is that the government should never redistribute income from the rich to the poor. Frank says that no government follows this admonition, and it would sometimes harm the rich. For example, fewer than 10% of L.A. vehicles are over 15 years old, and they produce over half the smog. Further tightening new car standards is several times as costly as meeting standards by eliminating exemptions for older vehicles. Alternatively, raising taxes on high-income motorists could finance vouchers enabling low-income motorists to scrap their older vehicles. The required taxes would be much smaller than resulting savings from not having to adopt more costly standards for new vehicles.

Similarly, private health insurance in the U.S. delivers worse outcomes (47 million uninsured) and substantially higher costs (31% administrative costs) than single-payer systems (17% administrative costs in Canada) in most every other industrial country.

Frank also points out that the Earned Income Credit (EIC) does not discourage hiring, as do increases in the minimum wage.

Bush II tax cuts were rationalized on the basis that they would stimulate robust economic growth. However, the basic hiring criteria - taught even in Bush advisor textbooks, is that workers will be added whenever their output can be sold at prices exceeding added costs. (Me thinks Franks slipped a gear here. Tax cuts would increase the amount left after sales, and therefore also should increase hiring.)

Bush II proposed repeal of the estate tax. Doing so would reduce federal revenues by about $1 trillion from 2012 - 2021. To help reduce costs, Bush also proposed cutting veterans' health care, educational and vocational training, etc. When these cuts are associated with repealing the "death tax," voters are 4:1 against; when these cuts are not mentioned, voters are 3:1 in favor. Regardless, as it now stands, less than 1% will ever pay any estate tax.

Japanese CEOs earn less than 1/5 that of the American counterparts and face higher marginal tax rates on even that - similar to the U.S. situation in the 1950s. Ergo, says Frank, American CEOs don't need all that money and tax relief to be motivated.

Etc., etc., etc. - worth reading!
5 of 8 people found the following review helpful
4.0 out of 5 stars Interesting Perspectives on an Array of Economic Issues June 15 2009
By Taher Haveliwala - Published on
There have been a number of books published recently covering economic principles and their applications to the world we see around us (e.g., Freakonomics and Armchair Economist). Frank's book however emphasizes a different slice of the field, in particular covering the concepts of "relative spending", "expenditure cascades", and an examination of the effects of various kinds of tax policy on people's daily lives.

The book consists of a collection of prior articles, organized by general themes and woven together with additional narrative. The book should not be looked at as "the definitive word" on the topics in question; indeed, Frank himself prefaces his article on the AOL/Time Warner merger with the caution that it was the worst piece he'd ever written. However, the book does take a look at various economic topics in an accessible an engaging way, and presents interesting perspectives that would probably be new to most.

Those with a strong ideological tilt in either direction will probably not appreciate the book, but it does provide an interesting and engaging look at a variety of economic concepts in play in the real world.
1 of 2 people found the following review helpful
4.0 out of 5 stars Easy to read book on Economics Feb. 21 2011
By freddybobs68k - Published on
I enjoyed this book as Franks runs through a variety of scenarios. As an economist he approaches problems from the perspective of incentives. In doing so he makes some interesting and thought promoting observations. I'd also say for a book about economics it's very readable and accessible. I didn't agree with all of the authors conclusions mind you - but the subject matter is covering the behavior of people on mass, so thats just to be expected.

Some of the other reviews here take a highly negative view of the book - but basically their arguments seem to boil down to the politically simplistic ideologies such as tax 'bad'. Not considering why there are taxes, or how they might be used. Franks books looks at taxes through the lens of incentives - sometimes they are good and sometimes they are bad.
4 of 7 people found the following review helpful
1.0 out of 5 stars A Moral Fairy Tale Aug. 6 2011
By William Rockwell - Published on
I will admit to only reading almost one chapter. Frankly I couldn't take it any more. The book seems to be mainly comprised of a compilation of popular magazine articles. The connecting material is choppy at best.

Here is one example of the economic principles espoused. He responds to the criticism that the government is wasteful by stating private citizens can be wasteful too. He then uses an example of some extremely wealthy individuals throwing ridiculously extravagant birthday parties for their children.

I would certainly agree that many people spend lots of money on things that I would not. If it is their money then it is their right. How does this make government waste right?

The book represents the author's plan for a planned society of mediocrity based on HIS value system.

Look for similar items by category