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"'Michael Strangelove's The Empire of Mind is a highly original, engaging, and challenging book that takes on both conservative apologists for the media and consumer capitalism as well as many left wing critics who simply see the Internet and new technology as powerful instruments of corporate hegemony. Extremely well written and argued, the book breaks with conventional wisdom and offers provocative and spirited positions on culture jamming, online journalism, and phenomena such as blogging.' Douglas Kellner, School of Education and Information Studies, University of California, Los Angeles; 'No other book I am aware of argues so effectively, and in such a detailed, nuanced way, the potential of the Internet to undermine the current economic order as does Michael Strangelove's The Empire of Mind. Strangelove is a fine writer and he takes positions seldom articulated. The book makes a substantial contribution to the fields of media and communication studies. I enjoyed it very much and learned quite a bit.' Robert Babe, Faculty of Information and Media Studies, University of Western Ontario"

About the Author

Michael Strangelove has been called a “guru of Internet advertising” (Wired) and “the man who literally wrote the book on commercialization of the net” (Canadian Business). He is a lecturer in the Department of Communication Studies at the University of Ottawa.

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It has long been recognized that, along with the production of goods, capitalism also produces the desire to consume. Read the first page
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