- Hardcover: 153 pages
- Publisher: Wbusiness Books (August 2008)
- Language: English
- ISBN-10: 0832950181
- ISBN-13: 978-0832950186
- Product Dimensions: 22.9 x 15 x 1.8 cm
- Shipping Weight: 363 g
|
||||||||||||||||||
|
||||||||||||||||||
|
||||||||||||||||||
Product Details |
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organize and find favorite items. |
Customer Reviews
|
There are no customer reviews yet on Amazon.ca
|
||||||||||||||||||||
|
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4.8 out of 5 stars (6 customer reviews)
2 of 2 people found the following review helpful
5.0 out of 5 stars
So you want to change your lifestyle from that of being an employee to being self-employed, & you're no longer a yungin. Read on, Sep 21 2008
By Jeff Lippincott "JLIPPIN" - Published on Amazon.com
This review is from: The Lemonade Stand on the Corner: How to Start a Successful Business After 50 (Hardcover)
I liked this book a lot. It's second title sums up what the book is all about: How to Start a Successful Business after Age 50. The whole book is written with the old person in mind who is either let go or bored with being a W-2er, and can't quite get his/her act together to start their own gig. The book is well written and outlined. It has the following 12 chapters:0. Introduction
1. Back to basics: The lemonade stand for adults
2. Dreaming big: Rediscovering your lemonade stand
3. Personal inventory: The foundation of your lemonade stand
4. All shapes and sizes: Customizing your lemonade stand
5. The master plan: The blueprint for your lemonade stand
6. The kindness of strangers: Marketing your lemonade stand
7. Branding your personal business: The best lemonade on the block
8. Marketing yourself: Lemonade to go
9. Up close and personal: Manning your lemonade stand
10. Honest business: Selling lemonade without being a salesman
11. Flexible but firm: Managing your lemonade stand
12. Balancing act: Life beyond the lemonade stand
My favorite chapter was Chapter 5. That's where the author stresses the importance of putting together a sound written business plan. That's also where the author gives SCORE (Senior Corps of Retired Executives) a plug. I'm a SCORE volunteer and that's why I post book reviews for business books on Amazon.
The author is a business coach himself. Since he does his coaching for a fee I am kind of surprised he even mentioned SCORE. We no doubt compete with the author for clients. But the message delivered in this book is one I present to my SCORE clients over and over again. It doesn't matter if they are age 50+ or just 20 or 30. If they want to quit being a W-2er, then they have to take the bull by the horns and put together a written business plan to be used as a roadmap or blueprint to follow when starting their business. This is a good book whether you are over 50 or not. I highly recommend it to anyone who wants to start his or her own business. 5 stars!
5.0 out of 5 stars
A great "How To" for the aspiring self employed, Nov 7 2011
By Jeffrey Emery - Published on Amazon.com
This review is from: The Lemonade Stand on the Corner: How to Start a Successful Business After 50 (Hardcover)
Victor Benoun guides aspiring entrepenuers through the challanges and pitfalls of self employment and does it with a good sense of humor. Mr. Benoun is an entrepenuer himself and has been self employed for over two decades and it is obvious from this book that he knows what it takes to make it in a hyper-competitive world. "The Lemonade Stand On The Corner" addresses the important topics of self employment like creating a blueprint for your business, (chapter 5) and branding your business, (Chapter 7) and he does so with wisdom and humor that makes it an easy and enjoyable read. There is a great deal of valuable information in this book and it is written for "today's economy." I recommend it to anyone wanting to know more about self employment.
4.0 out of 5 stars
For any small business owner there are pearls here!, Nov 4 2008
By Reg Nordman "(K)nights on the Road" - Published on Amazon.com
This review is from: The Lemonade Stand on the Corner: How to Start a Successful Business After 50 (Hardcover)
This little book was fun to read. The author, himself very successful in a few businesses, has been able to boil the concepts into some simple and easy to digest steps. For any small business owner there are pearls here, even when you have been going for some time. I learned to start to appreciate the daily accomplishments that we could tend to take for granted, e.g. the unsolicited referral, the callback from a customer of long ago, the dedication of those around you. A pragmatic useful book that goes beyond "just starting a business". Great line in the book, "Selling is a one-time experience, marketing is the ongoing cultivation of a relationship to satisfy the customers needs on an ongoing basis". If you see it on the airport newsstand, its worth a read.
Listmania!
Look for similar items by category
- Books > Business & Investing > Job Hunting & Careers > Guides
- Books > Business & Investing > Management & Leadership > Management
- Books > Business & Investing > Small Business & Entrepreneurship > Entrepreneurship
- Books > Professional & Technical > Business Management > Management & Leadership > Management
- Books > Reference > Careers > Guides
Look for similar items by subject
Feedback
Would you like to update product info or give feedback on images?
|
