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Product Details
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Any artist can tell you that you have to know how a medium works to get the most impact working in it. A basic understanding of how the Web works enables the good designer to create sites with the most effect. This book thoroughly discusses the different kinds of graphics used on the Web, when to use one over another, how to make the most of text styles, and how to design navigation systems.
The comparisons are the best stuff here--good design vs. bad design, why designing Web pages and printed pages is different, and why a site looks terrific on one monitor but terrible on another one. Two chapters on properly preparing graphics and setting typography for Web site use describe how to avoid obvious mistakes that would make your work look amateurish.
Not limited to design, Non-Designer shows you how to get a site up and running, register the domain name, and add it to search engines. After the design is finished and implemented, the site has to be uploaded and updated, and that's explained too.
If there is one fault with this book, it's the lack of information on specific authoring tools. The barest overview of the current crop of tools appears in chapter 3, "Just What Are Web Pages, Anyway?" but a discussion of why you should choose one package over another is absent.
Don't let that stop you from buying this book, though. Plenty of magazines regularly have Web authoring tool "shootouts." What the magazines don't tell you, and what Non-Designer excels at, is how to make well-designed pages. If you're going to build Web sites, for either personal or professional use, but you have no clue where to begin, start with this book. It's easy to read, it's devoid of confusing jargon, and it's full of do's and don'ts to help you avoid common snags. --Mike Caputo --This text refers to an alternate Paperback edition.
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Most helpful customer reviews
5.0 out of 5 stars
Excellent Instruction for Those Just Starting,
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This review is from: The Non-Designer's Web Book (Paperback)
"The Non-Designer's Web Book, 2nd Edition" is perfect for those of you who want to build your own site but don't want to use one of the canned templates so many ISP's offer.Ms. Williams advice is, as usual, right on target and very easy to understand. Her humor is understated and well placed, encouraging the reader to continue in the project at hand. The book has plenty of color illustrations and screen shots, and is peppered with great advice on creating graphics, getting your site listed, basic design principles, and even a few lessons on HTML coding, if you like. Each chapter concludes with a short quiz to help cement the principles that were just taught, and her coverage (despite what some people have written) of the basics is just what is needed for those of you who have skipped over an idea or two and wonder just what the heck something such as the difference between search engines and directories are. Starting on page 50 is a Ms. Williams takes you through setting up a page and the associated site, step by step, in a concise, easy to understand way. It covers such things as typing and formatting text, changing colors, creating links and adding an email link, adding graphics, setting up a table, explaining what frames are and how to use them, and finally, adding some HTML code, if you want. These topics are the very basics of web construction, and the author expounds on them in later chapters, but it's especially nice that she distilled them into a short, easy to read section (that is extremely well illustrated) so you don't have to hunt through the rest of the pages later. Some people have taken exception to the Netscape emphasis. They fail to realize that when the book was written Netscape was still a big player, and that IE's implementation of standards left a lot to be desired. Also, someone has stated that there are big errors throughout the book, but I haven't found any, and the example the reviewer gave (directions to use a page-sized graphic as a background) doesn't exist. In fact, Ms. Williams stresses that's just want you DON'T want to do. There is a slight Mac-bias, but it is slight, with plenty of screen shots of Windows software along with the appropriate instruction. Given that the design industry is predominately centered on the Mac platform, this preference is easily understood. All in all, this is one of the best books out for learning the basics of setting up your web site, as the title implies. You won't go wrong with Robin William's books, and this is just one example of why: clear writing, excellent advice, easy to follow instruction.
4.0 out of 5 stars
Good book for teaching,
By
This review is from: The Non-Designer's Web Book (Paperback)
We have been teaching 17-year old kids Web Publishing for many years. The Non-Designer's Web Book (1st -> 2nd Edition) used to be our textbook. We only realised how useful this book was after we replaced it with another textbook last year, now we change it back. With lots of visual examples and straight-to-the-point explanations, this really is the Web book for beginners. Also, although our teachings have been PC-based all along, we have no problem with the book at all.
4.0 out of 5 stars
Very good, but...,
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This review is from: The Non-Designer's Web Book (Paperback)
This very fine book is well written, beautifully illustrated and generally most helpful. However, there are two parts to the book. 1. How to create a web page. The 2nd part is outstanding, but the first part suffers from trying to be all things to all people. There are many web authoring packages, so I decided on the free FrontPage Express and Internet Explorer. The authors admit that they prefer Netscape, and appear to have a preference for the Mac. While they tried to be helpful to people who made my choices they failed. I was unable to finish the first exercise because their instructions on how to create an internal link makes no sense in FPExpress. If you are comfortable with web design, and want to learn about design, color, balance etc. this is the book for you. But if you, like me, still find the whole idea of creating a web page intimidating you would be advised to find a different book; perhaps returning to this one when you have mastered the basics.
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