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The Non-Designer's Scan and Print Book
 
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The Non-Designer's Scan and Print Book [Paperback]

Robin Williams , Sandee Cohen
4.8 out of 5 stars  See all reviews (4 customer reviews)

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From Amazon

The Non-Designer's Scan and Print Book (Non-Designer's Series) is an excellent guide for beginners who want to learn the essentials of scanning images and printing professional-looking publications. Authors Robin Williams and Sandee Cohen are two well-known desktop publishing (DTP) experts who have written a number of acclaimed computer-graphics books, and here they do an outstanding job of distilling the core elements of scanning, manipulating, and outputting images from high-tech, esoteric details.

Williams and Cohen commence their tour of scanning and printing by explaining how to plan your project. They begin by encouraging you to choose your paper, colors, graphics, binding, number of folds and copies, and printing methods. Then they introduce you to basic DTP and business issues like resolution, paper size, print area, cost of goods, fonts, and PostScript. Their highly rudimentary approach even includes a discussion of the type of printing device necessary to complete your project and whether you will need to use an inkjet, laser, dye-sublimation, or thermal wax printer. From there, they look to the essentials of commercial printing, finding a print shop, working within a budget, and using processes such as letterpress, flexography, and gravure.

Subsequent chapters delve into computer issues like software applications commonly used for DTP projects and how they handle color modes, raster images, resolution, vector images, and file formats. You also tackle color issues such as process color printing, using spot colors and duotones, and specifying the number of colors in a publication.

Image acquisition plays a big role in completing any project, and the authors provide helpful tips for using scanners, digital cameras, Kodak Photo CD-ROMs, stock photography, and clip art. Finally, you study printer topics such as using high-res output, working with service bureaus, determining output specs such as client and delivery information, writing film specs, using printer's marks, understanding resolution and linescreen issues, trapping, and proofing your job. There's also a preflight checklist to help you determine whether you've thought everything through. At the end of the book, you get quizzes or projects for most of the chapters as well as a list of resources for more information. --David Wall

From Library Journal

Williams is famous for her "nondesigner" books for those of us struggling with a late-life conversion to the multimedia arts of graphic design in our Internet-obsessed worlds. This outstanding title from Williams and Cohen, graphics coordinator for the New School Computer Instruction Center in New York, guides the reader through the process of dealing with page-layout programs, scanning and digital cameras, prepress preparation, and either selecting desktop printing or sending electronic files to service bureaus and print shops. Nothing fancy, just excellent instruction for new designers using either Mac or Windows.
Copyright 1999 Reed Business Information, Inc.

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Customer Reviews

4 Reviews
5 star:
 (3)
4 star:
 (1)
3 star:    (0)
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Average Customer Review
4.8 out of 5 stars (4 customer reviews)
 
 
 
 
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5.0 out of 5 stars Great book!!, Oct 22 2003
By A Customer
This review is from: The Non-Designer's Scan and Print Book (Paperback)
I was a technical trainer for four years and was in charge of teaching classes such as color theory, digital printing, scanning etc. I really loved this book because it put everything together for me after about 10 months of scraping information from a lot of different sources. You can't go wrong with this book.
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5.0 out of 5 stars Pithy, Dec 11 2002
By 
D M Stark (Bay Area, CA United States) - See all my reviews
This review is from: The Non-Designer's Scan and Print Book (Paperback)
These ladies have put together a very clear, concise, comprehensive handbook for the non-pro publisher. They walk you through all the essentials of desktop publishing, and all your choices, pointing out the advantages and disadvantages of each choice.

Dwight M Stark

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5.0 out of 5 stars MADE ME A SUCCESS!!!, July 3 2001
By A Customer
This review is from: The Non-Designer's Scan and Print Book (Paperback)
Three years ago, my boss decided that we should create our own advertising and brochures. I purchased a Mac G3 and went to work, learning everything I could about design. If I hadn't read this book, I would have been a miserable failure. Instead, I was able to create my first brochure (which the printer said was in the top 90% of the brochures he had seen) in less than two months. This book taught me about resolution, file formats, and everything else I needed to know to have my brochure and ads printed correctly. Although I own many books and resources on graphic design and output, this is the one I could not have done without!

Sandee and Robin, thank you so much for your help! I couldn't have done it without you!

Benjamin Summers, M.B.A. Tomorrow's Resources Unlimited, Inc. www.truball.com

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