The Option Advisor: Wealth-Building Techniques Using Equity & Index Options Hardcover – Oct 24 1997
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From the Publisher
With over 15 years experience in option trading, one of the leading experts in the field offers his conservative, yet highly successful trading strategies. The text includes a thorough explanation of the basic options principles, important differences for trading options and stocks, money management techniques and trading rules.
From the Inside Flap
When nationally renowned options expert Bernie Schaeffer talks, everyone listens. A "Market Maven" on CNBC, a frequent guest on CNN, and a top-rated Timer Digest market timer for the past decade, he has also been a featured speaker at numerous investment conferences. His views on the stock market and the economy are regularly quoted in Wall Street Journal, the New York Times, Barron's, and Investor's Business Daily. Thousands of subscribers eagerly await each issue of his Option Advisor newsletter, and when he distills his decades of knowledge and experience--as he does in this remarkable book--saavy investors everywhere pay close attention. In The Option Advisor: Wealth-Building Strategies Using Equity and Index Options, Schaeffer offers his own carefully tested, prudent and profitable strategies for trading options. He begins by dispelling outdated folklore and beliefs about the options world, and reveals instead how options can be used as an inexpensive, leveraged vehicle for profiting from the movement in an equity. With clarity and logic, he explains the basic principles of options trading, emphasizing, in particular, why options cannot be traded like stocks--a very common and potentially very costly mistake.
Schaeffer delves into the psychology of options trading, demonstrating how to distinguish between "high" and "low" expectation stocks, how to measure sentiment, and how to master the valued Contrary Opinion Theory for successful trading. He shares his wealth-building techniques for selecting the right stocks, assessing risk, managing your options portfolio, and, most important, for reading market timing indicators. What The Option Advisor boils down to is expert guidance on managing your money, while avoiding the most common errors of options trading.
In a detailed section on applications, Schaeffer gives you practical, hands-on advice on how to use a full array of real-world trading strategies, including quick trades, aggressive trading strategies, conservative approaches, portfolio protection, and the increasingly popular Long-term Equity AnticiPation Securities (LEAPS). With characteristic thoroughness, Schaeffer also offers invaluable information on selecting an options broker, opening an options trading account, and doing research on the Internet.
From the novice to the experienced investor, The Option Advisor offers a gold mine of information on how to achieve success in options trading.See all Product Description
Inside This Book(Learn More)
The purpose of this chapter is to demonstrate why measuring investor expectations is so important for your success in determining the future price movement of the underlying stock; it therefore becomes a critical factor for your success as an options trader. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Top Customer Reviews
I bought a newsletter and lost money. I bought the book and found it wandering. This man has lost his way confused about whether he trades or sells his wares. If he is so good trading and market timing then why does he not manage money for a living?
The answer is simple can't trade then you sell your opinion and proclaim yourself a guru. Well I bought in as a sucker and am out a lot of money. I asked for a refund and am told it is non refundable. Convenient. I would give the book away but I don't want anyone to get caught like me. Firewood is an idea!
I have since found other books on the Amazon top 10 option bestseller list that hit the mark and taught me what I wanted to know.
Oh, Bernie above Wade. Well talk about scraping the barrel of comparisons.
I wonder how many of these negative people that have posted angry messages here were too emotional and let their greed or fear get the better of them while making investment decisions attempting to follow Bernie's advice? I learned a long time ago that being negative and only talking about the problem and not a SOLUTION to the problem is NOT the way to live life.
Please read this book, and FOLLOW HIS RULES. It does actually work. And don't listen to Forbes, for crying out loud they have to hate anyone else that might actually compete with them and make them look bad. How many of you have made a dime off of what Forbes magazine taught you? I haven't. Read this book...it works, but ONLY if you work and FOLLOW THE RULES!
This book will serve every stock and options trader well. However, this book is made complete by the chapters in the first section where he thoroughly explains contrarianism, expectational analysis, selecting the right stock, sentiment indicators, and market timing indicators. These chapters alone are pact with valuable information and have greatly improved my stock trading performace.
This book is suitable for the beginner and advanced trader. The easy-reading style together with the many useful subjects makes it easy to passover important points. Don't be fulled by the simplistic style. Considering the many topics, the author manages to thoroughly cover each without losing the reader.
Even with the many books that I have on trading and technical/trend analysis, this is the one that I reference the most.
Over the course of ten years ranked as a high risk trader you would have lost 10% of your money following Bernie's ideas. In fact he got the lowest grade of D.
The book follows the same vein. Nothing new and simple trying to make more money from people that believe he knows something.
Give the book, Bernie and his company a miss.
Forbes says so. My experience is the same. Beware his telemarkers too.
Most recent customer reviews
Only 50% of the book is about options. The other 50% concentrates on how to use technical analysis to find winning stocks. Read morePublished on April 22 2002
This book is more than an option book. Actually it concentrates more on the technical analysis than options. Read morePublished on Oct. 28 2001 by cal1259
I bought the book from Bernie's web site and then got lots of sales calls. Wow what a mistake that was.
OK book. Nothing new. Read more
I bought the book and found nothing of value except his analysis of put-call ratios.
I noted that Forbes in 2001 ranked his 2000 newsletter performance as being the worst with... Read more
I shelled out money for the newsletter as well. I can't think of a faster way to lose money, than to use his advise! They're awful. Read morePublished on March 27 2000
Buy the book and subscribe to news letter, but do the opposite of Wiley's recommendations, you just might hit the jackpot. Good LuckPublished on Feb. 24 2000 by Jean Marquis
This book is a good introduction to simple option strategies. It presents its content quite differently than other option strategy books: it's actually readable! Read morePublished on Dec 7 1999 by Charles B Grosvenor
I agree totally with the comments about this book. Bernie Scheffer has missed his speaking events to apparently avoid embarrassing meetings with his public to explain his... Read morePublished on Nov. 23 1999
The book is worthy to read, but if you buy his newletter and follow his recommandations, you will surely lose money quickly. That is my experience.Published on Oct. 4 1999
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