- Paperback: 272 pages
- Publisher: Harper Paperbacks; Reprint edition (Jun 23 2005)
- Language: English
- ISBN-10: 0060779594
- ISBN-13: 978-0060779597
- Product Dimensions: 22.6 x 14.2 x 2.3 cm
- Shipping Weight: 363 g
- Average Customer Review: 4.6 out of 5 stars See all reviews (7 customer reviews)
- Amazon Bestsellers Rank: #688,551 in Books (See Top 100 in Books)
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Product Details |
Product Description
Book Description
When Joe Trippi signed on to run Howard Dean's 2004 presidential campaign, the long-shot candidate had 432 known supporters and $100,000 in the bank. Within a year, Trippi and his team had transformed the most obscure candidate in the field into a Democratic front-runner with a groundswell of 640,000 supporters and more money than any Democrat in history -- mostly through donations of one hundred dollars or less. Trippi's revolutionary use of the Internet and an impassioned, contagious desire to overthrow politics as usual grew into a national grassroots movement and changed the face of politics forever.
As Trippi argues persuasively, the Internet is distributing power to the people right now. And the companies that understand the coming revolution will be the first movers in this new era, while those that wait will be left behind. From his behind-the-scenes look at Dean's shocking rise and fall to his "seven inviolable, irrefutable, ingenious things your business or institution or candidate can do in the age of the Internet that might keep you from getting your ass kicked, but then again might not," Joe Trippi offers an inspiring glimpse of the world we are becoming. And he shows how power, in the hands of all of us, changes everything.
About the Author
Joe Trippi worked on his first presidential campaign for Senator Edward M. Kennedy in 1980. His work in presidential politics continued with the campaigns of Walter Mondale, Gary Hart, Richard Gephardt, and most recently, Governor Howard Dean.Trippi has worked on more than one hundred campaigns and has helped elect city attorneys and governors, mayors and senators. In the 1990s, Trippi's lifelong fascination with technology led him to work with a number of high-tech companies, including Wave Systems, Progeny Linux Systems, and Smart Paper Networks. He currently heads the multimedia consulting firm Trippi and Associates. Trippi appears regularly on MSNBC as an election analyst and commentator and has been profiled in GQ, Fast Company, The New Republic, and The New York Times Magazine. The father of three, he lives with his wife, Kathleen Lash, and their terrier, Kasey, on the eastern shore of Maryland.
Inside This Book
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First Sentence
I WAS BORN right when everything started going to hell. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
I WAS BORN right when everything started going to hell. Read the first page
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Concordance
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews
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Most helpful customer reviews
5.0 out of 5 stars
Great and Moving,
By David Coletto (Ottawa, Ontario Canada) - See all my reviews
This review is from: The Revolution Will Not Be Televised: Democracy, the Internet, and the Overthrow of Everything (Hardcover)
I read this book in one day. I got a hold of it and couldn't put it down. I found at times to have goose bumbs when Trippi explained many of the events and Dean's message of hope. Looking at what's happening now with our campaign for President it upsets to think that Dean offered a fresh breathe with his message of hope and change instead of the same old from Kerry and Bush. Great book. Insightful and really conceptualizes the future of politics in America and around the world.
5.0 out of 5 stars
A glimpse into the bottom-up future,
By "arossmei" (Madison, WI USA) - See all my reviews
This review is from: The Revolution Will Not Be Televised: Democracy, the Internet, and the Overthrow of Everything (Hardcover)
I hadn't really realized it before I read this book, but television--and especially televised politics--is a ridiculous notion. Trippi talks candidly about how he rejected the old model with his work on the Dean campaign, a campaign more about its supporters than its candidate. He explains how bottom-up business models like eBay and Napster are shaking up traditional corporations, and how these phenomena are essentially movements rather than simple businesses--and are therefore ultimately unstoppable.Trippi walks us through the Dean campaign, dwelling more on the principles and themes than on day-to-day operations. This isn't a post-mortem or a retrospective as much as it is a vision for the future of American politics. Those of us who followed the campaign saw where the Internet took it; Trippi shows us what lies farther along that path--the trail he blazed--last year. Amazon itself has a grassroots element to it: the customer comments we post here can make or break the sales of the books we review. Trippi seems to understand this--he mentions specific people by their "handles" from the Dean Blog, at times giving them as much credit as he did seasoned political folks on the campaign staff. Great book, well-written, and fun to read.
2.0 out of 5 stars
As disappointing as it is interesting...,
By A Customer
This review is from: The Revolution Will Not Be Televised: Democracy, the Internet, and the Overthrow of Everything (Hardcover)
Joe Trippi's account of the rise and fall of Dean's campaign is certainly interesting, but it is by no means accurate or definative, which is odd coming from the campaign manager himself. Just as he did while managing the campaign, Trippi focuses more on himself as a martyr of sorts and less on the actual people who powered the campaign. If he introduces another key player with respect--Dr. Judy Dean, Kate O'Connor, etc--you know that within a few paragraphs he'll be detailing how difficult they made his job. He even goes on at length about how disorganized the staff was--but wasn't he the manager? According to Trippi, he never really wanted to work on the campaign, and had vowed to quit after New Hampshire no matter what. Hmmmm. He goes on at length about how they created a campaign that was inclusive and inspiring to "regular people" but he doesn't seem familiar with who those people actually are/were, only with the trials and tribulations of his own rise and fall. You also won't find much in here about the millions of dollars he paid his own firm for ads that didn't work, or the long hours he spent out of the office appearing on numerous talk shows promoting...Joe Trippi. So, in the end, The Revolution really does portray the ways in which the campaign failed, but not, perhaps, in the way Trippi intended.
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