'Wickens explodes a few myths about Japanese style of management while at the same time vigorously challenging much recent Western Management thinking. The book provides fascinating, hard-hitting and even crusading material about the good, the bad and the ugly in British company boardrooms. It will raise quite a few eyebrows.' - Northern Echo 'an insight well worth sharing.' - The Journal '...a book of practical value. As such it deserves the close attention of anyone seriously concerned with how manufacturing companies in Britain can be run'. - M. Trevor, Times Higher Education Supplement 'Neither Harvey-Jones nor Wickens offer any quick fixes. They are infinitely more worth reading for that'. G. Golzen, Sunday Times Written from the inside, The Road to Nissan goes beyond the superficial and describes the worldwide influences on Nissan's initiatives. It explodes many stereotypes about Japanese management but distills those elements which are transferable and shows how this can be achieved. The author also vigorously challenges much recent Western management thinking, offering specific remedies and proposing a totally integrated strategy aimed at achieving mutual trust and commitment with everyone working towards a common goal.