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The Science of Fear: How the Culture of Fear Manipulates Your Brain
 
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The Science of Fear: How the Culture of Fear Manipulates Your Brain [Paperback]

Daniel Gardner
4.0 out of 5 stars  See all reviews (1 customer review)
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1 of 3 people found the following review helpful
4.0 out of 5 stars A good book, but too much like his "Science and Politics of Fear", Jan 17 2010
By 
G. MCKENNA (Vancouver, Canada) - See all my reviews
(REAL NAME)   
This review is from: The Science of Fear: How the Culture of Fear Manipulates Your Brain (Paperback)
Dan has an important message, but alas this book is too much like previously published books by the same author.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.4 out of 5 stars (8 customer reviews)

20 of 25 people found the following review helpful
4.0 out of 5 stars lots of statistics, April 14 2010
By J. Reicherts - Published on Amazon.com
Amazon Verified Purchase(What's this?)
and you know, 40% of all statistics are made up on the spot.
this book isn't quite what i was after-i think i was looking for more of a neuroscience approach with a blend of psychology, whereas this is a bulk of sociology and statistics with a healthy mix of psychology, with some interesting social experiments referenced.
Not to say it's a bad book, it's actually quite the eye opener, and i would absolutely recommend it. very insightful with regards to media and advertising.
my only complaints are 1, it seems a few times the author lets a little of his personal bias towards a few of the specific subjects show. for example, i clearly get the impression that the author thinks all vaccinations are completely safe, and that the "anti-vaccination people" are illogical or misinformed. this topic i feel has a great many points on both sides, both with scientific data and both with respected educated voices to back up their points, and it should not be presented as a fear manipulated position in a book on fear.
and 2, a couple times you are presented with questions that are somewhat brain teasers, and the answer is no where in the book, not even the end sections. ~frustrating--
overall though not a bad read. flows well and for the most part holds your interest.

17 of 22 people found the following review helpful
3.0 out of 5 stars Interesting read but....., Dec 9 2010
By jdiesel77 "jdiesel77" - Published on Amazon.com
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This review is from: The Science of Fear: How the Culture of Fear Manipulates Your Brain (Paperback)
I found this book very interesting in concept, however i got so bored with it. Essentially the story is this: People are afraid of things they shouldn't be as afraid of, and not as afraid of the things they should be. For example, people are afraid to fly, but u have a much greater chance of dying in a car crash. People are afraid of cancer, but u have a better chance of dying from the flu. Things like this are stated throughout the book. We are afraid of this bc of that but these are the statistics on why we are afraid of this and that. Its essentially a bunch of statistics that i really liked in the beginning, but got really bored with as the book went on , and frankly started skimming it. Decent book to read but just got really bored with it....

4 of 4 people found the following review helpful
5.0 out of 5 stars Excellent book, and a must-read for everyone, Mar 3 2011
By Bartlomiej Walczak - Published on Amazon.com
This is the best book on the subject that I've read. I liked both the theoretical explanations, and practical examples with recommendations. It is impartial, and also shows how the risks of the rare but emotionally significant events are overinflated and overused by media and politicians, and also how our own brains and "guts" mislead us in our daily life. Well-written, I recommend it to everyone.
 Go to Amazon.com to see all 8 reviews  4.4 out of 5 stars 
 
 
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