You're going to collapse!
When you start reading this book, you won't be able to stop. And it's over 270 pages long! So unless you are a much faster reader than I am, you are going to fall over with exaustion before you can stop reading.
Rosalind sells this book with the subtitle "How I made $436,797 in one year selling other people's stuff online" and I don't doubt it for a minute. The information she has included in this book is very detailed and there are so many ideas for how to get more traffic, better conversions, faster responses and so on that I just couldn't take it all in. I will be reading this book again after I've had some more time to try out the things I was able to take in.
Peel back the cover and what do you see?
There's a big focus on how to generate traffic to the products you are selling. After all, that's absolutely essential to selling anything. As a result, there is some duplicate content that you will find in other resources. For example, a lot of the content in Rosalind's book is also in John Reese's Traffic Secrets series which sells for about $1000 and I'll be reviewing soon, but the Super Affiliate Handbook is a whole lot cheaper and highly specific to affiliate programs. There is also some crossover into the AdWords world that Perry Marshall just plain Owns. But the focus is very strong on Affiliate Marketing and she does a good job of leaving the related topics like traffic generation and Pay Per Click advertising to the respective experts.
Included in the guide are sections on "How to Research a Profitable Topic", "How to Find Merchants" , "How to Choose Products and Affiliate Programs" , "How to Plan and Build Websites That Sell" and some advice on writing good copy, providing quality content, maintaining credibility and staying organized in your business as it grows.
In writing any review of a product or service, it's important to cover the up and down sides. But I'm honestly having a hard time coming up with anything negative to say about this handbook. She takes an honest approach to all of her marketing. Her business model revolves around adding value to the Internet in the form of real quality content, and not just cluttering it with junk. Overall she's a straight shooter with a very thorough guide on how to make a killing in affiliate marketing.
Ok, I've scanned the book some more and come up with a few things to complain about -just for you.
I'm really not that clueless.
Initially, like most books, I skimmed over some big areas of this book. One of those areas was the "Setting Up Shop" chapter. She starts with "Basic Knowledge" and tells the us that we don't need HTML knowledge at the start and that it's good to learn Windows Macros like CTRL-C to make work faster. Then she says you need a computer and a Fast Internet Connection. Next we learn that we need a web browser. (This is getting too complicated for me. I should just get a refund for this book.)
Ok, so she does give some nice links like where to get Firefox for those still stuck on IE and suggestions to use a router and where to get some good software like eudora and UltraEdit. But this chapter gives me the impression this book was written to be printed and sold to soccer moms at the school book sale. If you feel you already know how to use your computer and your Internet connection pretty well, I give you permission to skip this chapter too.
Another thing I can say that's bad about this book is that most everything she recommends actually requires some significant work. Sure, there are some thing in there like using datafeeds from merchants to create your own website in less than an hour. But most of those things have lost a lot of effectiveness due exactly to how easy they are to do. Now everyone has a datafeed site. And it just sits there doing nothing because people would rather buy from the real store instead of your feed to it. The suggestions that she makes which actually return results will take some work.
Stand back and watch the explosion. (Or hold the match with a big smile)
This handbook was an important one for me to review early on. Affiliate Programs are the core of my marketing business, and a major force in Internet Marketing. And if you've been following the trends, one of the fastest growing segments of sales on the Internet have been in Information Products. In other words, people are buying more and more instantly deliverable information products online. They are beginning to trust eBooks and online courses. They are beginning to PREFER them over print because it's instant gratification. Even Amazon is running fast toward electronic delivery. And what's so great about this field is that the profits are very good. Electronic delivery has basically zero cost. And zero cost means low overhead.
So, I'm not just going to leave this as a simple ho hum review. I'm going to TELL you that if you want to get into this area of marketing (and I think it's a darn good idea), you will save yourself a lot of wasted time, money and effort by getting this book as soon as you can. There might be some other books out there that will try to compete with this one, but they are going to have a tough time. Rosalind did an excellent job on this. I can't think of much that would improve on it. This is an example of something that will pay for itself many times over when you do what it says.
People complain about the price. I agree, it's high. All "Get Rich Quick" guides worth anything are high priced. And yeah, you can find everything here for free on the net. But if your willing to spend some money buying an "expensive" book that will help you make a lot more money and feel that your time is more valuable than searching the net for the same information for free and having to sift and sort what actually works, then this book won't dissapoint.
I don't get anything if you buy the book. The author doesn't even have a clue who I am. I just read it and loved it. Good Luck
Buy it! (So much for my impartial review credibility ;-)