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The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry [Hardcover]

Paul Zane Pilzer (Author)

4.1 out of 5 stars See all reviews (18 customer reviews)

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The New Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry 4.0 out of 5 stars (1)
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Product Details

Hardcover: 259 pages
Publisher: John Wiley & Sons Canada, Ltd.; 1 edition (Feb 19 2002)
Language: English
ISBN-10: 0471207942
ISBN-13: 978-0471207948
Product Dimensions: 23.1 x 15.5 x 2.8 cm
Shipping Weight: 431 g

Average Customer Review: 4.1 out of 5 stars See all reviews (18 customer reviews)

Amazon Bestsellers Rank: #640,166 in Books (See Top 100 in Books)

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Review

"Like any machine, our body runs best when operated according to its design principles. Noted economist Paul Zane Pilzer shows how to promote--and profit by--the wellness revolution." —Michael J. Behe, Professor, Lehigh University and author of Darwin's Black Box

"In The Wellness Revolution, Paul Zane Pilzer reveals the most important secret for tomorrow's successful entrepreneurs: where to invest your dream. Step by step, Pilzer shows entrepreneurs how to find where they fit in the mega-industry of the future -- wellness." —Randy Fields, Co-founder, Mrs. Field's Cookies

"Paul Zane Pilzer has paid great tribute to J. I. Rodale, founder of Prevention magazine and the organic industry in the United States, by showing how Rodale traditions of individual and environmental health make sound economic investment sense in today's world. If you've been looking for the next big, ground floor opportunity, catch the wave of the future -- The Wellness Revolution!" —Ardath Rodale, Chairman of Rodale, Inc., publisher of Prevention and Men's Health

"Paul Zane Pilzer has proven time and time again that he holds his finger on the pulse of our economy, and The Wellness Revolution is no different. His insights into the future of our healthcare industry are revolutionary and will empower you to the next level. —Anthony Robbins, author, Awaken the Giant Within and Unlimited Power

Book Description

Get in on the ground floor of the exciting new wellness industry

Paul Zane Pilzer, the New York Times bestselling author of Unlimited Wealth and God Wants You to Be Rich, shows entrepreneurs how to get in on the ground floor of the exciting new wellness industry and maps out the next frontier for entrepreneurs and investors and guides entrepreneurs who want to claim their stake.

This step-by-step program shows how to find your place and get rich in the booming wellness industry. Pilzer shows the implications of the shift to proactive wellness are far reaching-from health to beauty to food to medicine. The opportunities are endless. The Wellness Revolution will help anyone spot exploding new markets; anticipate demand; attack a market from different angles; understand no money down entrepreneurship-and make a fortune.

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Inside This Book (Learn More)

First Sentence
In the twentieth century, our lives were revolutionized by things like the automobile, airline travel, the personal computer, and family planning. Read the first page

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Customer Reviews

18 Reviews

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Average Customer Review

4.1 out of 5 stars (18 customer reviews)

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5.0 out of 5 stars Read this book for health & wealth, Jun 16 2004

CyberMan "http://xtravelganza.gttrends.net" (USA) - See all my reviews

This review is from: The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry (Hardcover)

I won't go over Paul Zane Pilzers credentials as other reviewers have, I believe that if you found your way to this webpage, you already know his credentials.

But the fact is that Pilzer has predicted other trillion dollar industries. He knows what of he speaks. Personally, I am a baby boomer and in a company that is predicted to become the next billion dollar company. I have also had some health problems and hardly a day goes by when I talk to other baby boomers where the subject of health & wellness doesn't come up.

Pilzer has something here. Worth a read for both your health and your wealth.

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2.0 out of 5 stars Stay Well Rather Than Cure Sickness!, Jun 16 2003

Donald Mitchell "Jesus Loves You!" (Thanks for Providing My Reviews over 112,000 Helpful Votes Globally) - See all my reviews
(TOP 10 REVIEWER) (#1 HALL OF FAME)

This review is from: The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry (Hardcover)

The main problem with The Wellness Revolution is that the brilliant Paul Zane Pilzer has stretched a magazine article's worth of information on healthy living and ways to develop businesses around that theme into a book. If you know nothing about how nutrition, water and exercise affect your health, you will probably love this book. But you can find better books. If you have been paying attention to those areas, you will find the book to be superficial and limited. As for investing, the ideas are pretty broad. Basically, you should make the economics of your business serve wellness and anti-aging.

What will be new to some are the details of how you can use high deductible health insurance and tax-advantaged medical savings to cut your cost of sickness while having some money left over for wellness activities (like exercise and better food). If you regularly read investment or business magazines, chances are you will know about these ideas too.

For entrepreneurs, the stories of Steve Demos (Silk soy milk), Paul Wenner (Gardenburger), Jill Kenney (Club One fitness), Dr. Frank Yanowitz (The Fitness Institute), Dr. Tod Cooperman (ConsumerLab.com), and Stuart Johnson (facilitating wellness products being provided through network marketing) may help inspire a new business thought or principle. Professionals can look at pages 188-189 for specific examples that apply to them.

Those who want stock purchase ideas won't find much here, although you'll probably have an itch to buy stock in whomever first specializes a whole company in wellness insurance.

As a result, the "how to" part of the book's subtitle is quite misleading.

There is a fine book that can be written on this subject, but unfortunately, this isn't it.

After you finish this book (if you choose to read it), I suggest that you find ways to make your working and investing more health-enhancing for you and others. If nothing else, walk on a treadmill while you watch the financial news at night to pick out companies that enhance health!

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2.0 out of 5 stars Mine went in the trash, Jun 14 2003

Christine W. Hawkins "Sunshine Girl" (West Hills, CA United States) - See all my reviews

This review is from: The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry (Hardcover)

This book really didn't tell me a whole lot I didn't already know. Probably the only part that I really paused to think about was the link between the "sick care" industry and the food industry. I already know about how processed our foods are and are lacking nutrition. As a benefits specialist for my employer, I found of the information about the insurance to be somewhat misleading. This book probably would have been great about fifteen years ago, but we are already here now. Save your money, most of the information here can be found in other sources and I was really wondering how I was going to make my "fortune" in the health care industry and I'm not about to sell medical insurance.

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Most recent customer reviews

1.0 out of 5 stars Not much new here...save your money
I agree with the other reviewer who said that the title of this book is calculated to mislead; there's little or nothing in this book that tells you how to make a fortune. Read more

Published on Feb 25 2003

2.0 out of 5 stars Interesting & informative, but mis-titled
I did read the book cover to cover, in one evening. Although it was interesting reading, it did not do diddly-squat to tell me "How to Make a Fortune in the Next Trillion... Read more

Published on Feb 19 2003 by Jackie Tortorella