- Paperback: 250 pages
- Publisher: Roli Books Pvt Ltd (September 2005)
- Language: English
- ISBN-10: 8174364072
- ISBN-13: 978-8174364074
- Product Dimensions: 22 x 14.8 x 2.8 cm
- Shipping Weight: 522 g
- Amazon Bestsellers Rank: #2,502,696 in Books (See Top 100 in Books)
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Product Details |
Product Description
Product Description
Architect of 'Operation Flood', the largest dairy development programme in the world, Dr Verghese Kurien has enabled India to become the largest milk producer in the world. A man with a rare vision, Dr Kurien has devoted a lifetime to realising his dream - empowering the farmers of India. He has engineered the milk cooperative movement in India. It was a sheer quirk of fate that landed him in Anand where a small group of farmers were forming a cooperative, Kaira District Cooperative Milk Producers' Union Limited (better known as Amul), to sell their milk. Intrigued by the integrity and commitment of their leader Tribhuvandas Patel, Dr Kurien joined them. Since then there has been no looking back. The 'Anand pattern of cooperatives' was so successful that, at the request of the Government of India, he set up the National Dairy Development Board to replicate it across India. He also established the Gujarat Cooperative Milk Marketing Federation to market its products. In these memoirs, Dr Verghese Kurien, popularly known as the 'father of the white revolution', recounts, with customary candour, the story of his life and how he shaped the dairy industry. Profoundly inspiring, these memoirs help us comprehend the magnitude of his contributions and his multifaceted personality. 'I have often claimed that I have had but one good idea in my life: true development is the development of women and men. This idea took such a hold of me that I remained in this small, sleepy town of Anand for over fifty years as an employee of farmers. I was never able to give this up for what many call "a better life". These years have, without an iota of doubt, been the most rewarding years of my life. Over the years I have spoken ceaselessly of this idea, hoping to enthuse young women and men to adopt my passion as theirs. I have been fortunate that there have been many who took up the challenge.'
About the Author
Born in Calicut, Kerala, Dr Verghese Kurien graduated in science and engineering from Madras University and Michigan State University, USA, respectively. He began his career in dairying at the government's creamery in Anand, Gujarat, later joining the Kaira District Cooperative Milk Producers' Union Limited (now Amul). As Chairman of the National Dairy Development Board, he implemented 'Operation Flood'. He has received countless awards, including the Ramon Magsaysay Award (1963), Wateler Peace Prize (1986), World Food Prize (1989), Padma Shri (1965), Padma Bhushan (1966) and Padma Vibhushan (1999). Dr Kurien is currently Chairman of the Institute of Rural Management, Anand, Chairman of the Gujarat Cooperative Milk Marketing Federation and Chairman of the National Cooperative Dairy Federation of India. Gouri Salvi is a Mumbai-based freelance journalist. She has worked with Onlooker and Sunday magazines and with the Women's Feature Service. She has written on development and gender issues, has co-edited Beijing! a book on the UN's Fourth World Conference on Women, and edited Development Retold: Voices From the Field, a book on the Indian Cooperative Union.
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5.0 out of 5 stars (1 customer review)
5 of 5 people found the following review helpful
5.0 out of 5 stars
One man's struggle that brought respect and prosperity to millions, Jun 10 2011
By Ashok A - Published on Amazon.com
This review is from: I Too Had a Dream (Paperback)
This is the autobiography of Verghese Kurien - with emphasis on how he built the Amul Brand. The man comes out as arrogant and autocratic - but we could think of it as avuncular autocracy. More like Lee Kuan Yew of Singapore who wasn't corrupt and built Singapore out of wasteland. Verghese also explains his struggle against two lazy, corrupt, and self-absorbed monolithic institutions of India - the bureaucrats and politicians. I was extremely impressed the way he built self-sufficiency in Milk for India. How he later replicates the success all over India with Operation Flood. How he fought the media who framed and then blamed him for all fictitious charges. And finally how he got his name cleared from all charges. His attempt to replicate the success in Pakistan and Sri Lanka are detailed and the reasons of failure are also mentioned very clearly. Some Indian politicians are shown in very good light (Sardar Patel), some with mixed feelings (Nehru), some very scandalously (Jagjeevan Ram). I found the book very inspiring and if you are looking to start some project that has 'obvious' benefits for the millions, then pause, and read this book. You will come out a whole lot wiser and prepared. All in all, very highly recommended book - a must read!I hope you found the review helpful.
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