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Trump: How to Get Rich Mass Market Paperback – Dec 28 2004


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Product Details

  • Mass Market Paperback: 320 pages
  • Publisher: Ballantine Books; Reprint edition (Dec 28 2004)
  • Language: English
  • ISBN-10: 812910993X
  • ISBN-13: 978-0345481030
  • ASIN: 0345481038
  • Product Dimensions: 10.6 x 2.3 x 17.5 cm
  • Shipping Weight: 358 g
  • Average Customer Review: 3.1 out of 5 stars  See all reviews (160 customer reviews)
  • Amazon Bestsellers Rank: #149,906 in Books (See Top 100 in Books)

Product Description

From Publishers Weekly

With a central role in NBC’s The Apprentice, Trump’s star is soaring. In his fifth book (after The Art of the Deal, he offers a cursory glance behind the scenes of the hit reality show, but the bulk of the text consists of business advice ("Be Tenacious"; "Play Golf"; "Be Optimistic, but Always Be Prepared for the Worst") with illustrative details culled from his real estate and media dealings. (The glimpses he presents of his transformation of 40 Wall Street hint at a story that might deserve a more serious book all its own.) There are some surprises; at times, the quintessential New Yorker sounds almost like a California New Ager as he recommends up to three hours of quiet reflection a day along with the writings of Carl Jung. But he’s soon back in recognizable form, advising readers to "screw enemies back" and explaining why various people (including former governor Mario Cuomo and talk-show host Joy Behar) are dead to him. Trump appears comfortable with himself, and he even makes light of potentially touchy subjects, such as his hair: "My hair is one hundred percent mine. No animals have been harmed in the creation of my hairstyle." There are occasional missteps, like an imitation of the New York Post’s iconic gossip column "Page Six," which reads more like an annual Trump Christmas letter. But Trump’s books have done an effective job of capturing his grand personality in print, and this volume is no exception. B&w photos throughout.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to the Hardcover edition.

About the Author

DONALD J. TRUMP is the very definition of the American success story, continually setting standards of excellence while expanding his interests in real estate, gaming, sports, and entertainment. Aside from The Apprentice, Trump and NBC are also partners in the ownership and broadcast rights for the three largest beauty competitions in the world.

In New York City, the Trump signature is synonymous with the most prestigious addresses, including the renowned Trump Tower, the Trump International Hotel & Tower, the soon-to-be converted Delmonico Hotel at Park Avenue and Fifty-ninth Street (Trump Park Avenue). The Trump Tower, and 40 Wall Street. He also has acclaimed golf courses in Briarcliff Manor, New York and Palm Beach, Florida and two others in development in New Jersey and Palos Verdes, California.

Trump is the number one New York Times bestselling author of The Art of the Deal, Surviving at the Top, The Art of the Comeback, as well as The America We Deserve. All told, these books have sold millions of copies.

An ardent philanthropist, Trump is involved with numerous civic and charitable organizations. In June 2000 he received his greatest honor, the Hotel and Real Estate Visionary of the Century, given by the UJA Federation.


From the Hardcover edition.

Inside This Book (Learn More)
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I am the chairman and president of The Trump Organization. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index
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Customer Reviews

3.1 out of 5 stars

Most helpful customer reviews

3 of 3 people found the following review helpful By Andrew Kuchar on July 19 2004
Format: Hardcover
Yes, this is the worst book that I have ever read - I would imagine the worst book ever written. For someone that brags endlessly about being a perfectionist, he should be embarrassed. If you want to spend your money to have Trump brag non-stop and then ultimately learn nothing, this is the book for you. There have to be at least 30 pictures of the guy. He somehow manages, between headings and chapter spacing to add an extra 100 pages to the book. One word: pathetic.
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2 of 2 people found the following review helpful By Jason Webster on May 18 2004
Format: Hardcover
Pure self-promotion. This book was inconsistent, awkward and too self-involved to be of use to anyone seriously interested in making money. I thought I would be getting a manual of sorts and instead ended up with a name-dropping, self-stroking autobiography that half-attempts to justify ruthless and shameless business tactics. Donald Trump is also hardly self-made and for me that fact detracts from his 'acclaimed' business savvy. I would be more interested in reading accounts of his father's business ventures. The only saving grace to this book is Donald's sense of humor which makes for somewhat entertaining reading. But how to get rich? Not with this book! Oh except for Donald, he'll be making more money!
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3 of 3 people found the following review helpful By Mike on Dec 27 2005
Format: Hardcover
Some tid bits of entertainment, but lacks wisdom and advice on how to get rich. If your going to write a book on a particular subject Donald.. make sure its relevant... better yet stick to what you do best
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1 of 1 people found the following review helpful By waiting2bdeleted on June 22 2004
Format: Hardcover
No, I'm not, but I got your attention ! It's a wonderful book. Here's why. You could actually get rich, but you would likely have to be a similar kind of thinker as Mr. Trump, and you might be. If you are not, you will still glean essential lifeskills and you still might become rich. There are lots of people who don't think like him, and are rich. He is the first to tell you that, and does so in this book, too. If you don't get rich, which is possible (I didn't, but then again I just finished it last night.), you will still gain knowledge for dealing successfully in social and business settings.
Open the book and Donald Trump tells you the kind of advice your rich uncle would impart, if you had one. But your rich uncle would also tell you it takes more than this, you must apply it to what method works for you. Mr. Trump agrees and makes this point several times. Conversational in style, it's a quick and easily digestable read.
He writes the book with the help of Meredith McIlver, his business assistant, who is given credit on the front cover and in the acknowledgements, but not on the flap or back cover panels, as a co-author. It would be hard to say how much hand she had in the actual writing style, but my guess is, it would be very telltale if he was leaning on her. Also, since he is a 'wheeler dealer' himself, there is every reason to conclude he can turn out this level of articulate prose.
I have noticed there are many critics' comments about his egotism. While there is no doubting that the author is not trying to win any humility awards, he is the first to own up to his behaviour. Just as he is generous with his self praise, he is also equally quick to commend others.
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1 of 1 people found the following review helpful By Gary R Karr on July 13 2004
Format: Hardcover
Trump is a fascinating character and great at being a celebrity. He's a big believer in the American Dream, and one can't fault him for that. This book is interesting if you approach it wanting to hear his voice in your head and get a little inspiration to keep moving and working toward your own dreams. If you're looking for specific advice or detailed plans, go elsewhere. This is not a book for deep thoughts.
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Format: Hardcover
Short, concise, and to the point. That's the way the book is written and that's the way I like it. Get to the point, don't B.S., then move on. The brief sections makes it easy to read and reference. Just like his buildings, the layout and design of this book makes it enjoyable.
I don't believe he's given away all of his secrets, but it's very interesting to see what goes on in the day in the life of Donald Trump. I also beleive he was hamming it up a bit (probably to some perspective clients, lenders, and customers), but that's ok. I wouldn't expect anything less.
The way he describes handling obstacles that cross his path is actually inspiring. It kind of keeps things in perspective. He may deal in millions, but I figure anyone's obstacles can be overcome if they use his processes with dealing with them.
Even if you don't like him, it's fascinating to see how his life works (and that's just the part he let's us see). I, for one, appreciate the doors being open for others.
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Format: Hardcover
The title of the book has absolutely nothing to do with it's contents. It was a complete waste of my time. If I hadn't downloaded it for free, I'd be asking for my money back. Even still, I feel cheated & robbed, having wasted my time listening to it. I feel Trump owes me money for wasting my time.
I enjoy reading & listening to audio books, especially self-improvement & financial ones. I have a collection of over 400, and I'd have to say that this could very easily be the worst of the lot. I started off being excited about listening to it, to see what I could learn from a very wealthy individual who is eager to share his knowledge. After the first couple of CDs I really started to get disappointed...he hadn't shared any useful information. All he kept talking about was the people that he liked (people that have said nice things about him), the people he hated (people that didn't kiss his ass), how nice his buildings are, how he has incredible insight into people & things, and yes, even what he sometimes eats for lunch.
All this information, if you can call it that, is a bunch of meaningless drivel. It's a sorry excuse for him to boast & brag about himself. It gives NO meaningful information. I started listening to it because I wanted to learn something. What I learned was that he is nothing more than a (rich) braggart, who has stooped very low, deceiving the people who are genuinely interested in learning something.
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