During his long business career, Donald Trump has knownastonishing highs and lows. In Never Give Up, the world's mostfamous businessman talks candidly about his own biggest challenges,lowest moments, and toughest fightsand how he turned thosesetbacks into new successes.
Trump knows more than a little about turning defeat intovictory. Early in his real estate career he learned that everybuilding project faces major unexpected delays, obstacles, andproblems. He began to prepare for adversity and even welcome it.That kind of attitude can give you power to conquer obstacles andsucceed in the face of long odds.
Packed with exciting tales of Trump-scale deals good and bad,Never Give Up also includes hardcore business advice on:
Fighting back from defeats and setbacks
Turning big problems into even bigger opportunities
Turning enemies and rivals into friends and allies
Using temporary failures to motivate yourselfand make youtougher
Having confidence in yourselfespecially in the face ofrisk and fearis the key to overcoming adversity and achievingyour dreams. Never Give Up gives you that confidence withmajor-league stories and insights from a master businessman. It'sthe perfect motivational tool for tenacious, creativebusinesspeople who know that adversity and success gohand-in-hand.