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Frustrated by pop-ups? Forms that make you start over if you miss a field? Nonsensical error messages? You're not alone! This book helps you simply get it right the first time (or fix what's broken). Boasting a full-color interior packed with design and layout examples, this book teaches you how to understand a user's needs, divulges techniques for exceeding a user's expectations, and provides a host of hard won advice for improving the overall quality of a user's experience. World-renowned UX guru Eric Reiss shares his knowledge from decades of experience making products useable for everyone...all in an engaging, easy-to-apply manner.
Usable Usability walks you through numerous techniques that will help ensure happy customers and successful products!
I stopped reading because I was tempted to steal stuff for my next book!"
Steve Krug, author of Don't Make Me Think
If you're serious about creating great user experiences, this is a must-read book! Eric's insights on usability are reinforced with delightful examples and are presented with a business-smart perspective that few others can match."
Richard Dalton, Senior Manager, Experience Strategy & Measurement, The Vanguard Group
"I just want it to work!"
That's what "usability" means to the user. It's about whether a product or service does what the user wantsand expectsit to do. And that's what makes people wantor not wantwhat you have to sell. This book is packed with suggestions, steps, and guidelines to help you create products and services that do what users want. Many of them are unbelievably simple. They just work.
How to create usable stuff