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User Experience Innovation: User Centered Design that Works [Paperback]

Christian Kraft

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Book Description

User Experience Innovation is a book about creating novel and engaging user experiences for new products and systems. User experience is what makes devices such as Apple's iPhone and systems such as so successful. iPhone customers don't buy just a phone; they buy into an experience enabled by the device. Similarly, customers enter a world of book reviews, interesting recommendations, instant downloads to their Kindle, and one-click purchasing. Products today are focal points, and it is the experience surrounding the product that matters the most. User Experience Innovation helps you create the right sort of experience around your products in order to be successful in the marketplace. /> /> The approach in User Experience Innovation is backed by 18 years of experience from an author holding more than 100 patents relating to user experience. This is a book written by a practitioner for other practitioners. You'll learn 17 specific methods for creating innovation; these methods run the gamut from targeting user needs to relieving pain points, to providing positive surprises, to innovating around paradoxes. Each method is one that the author has used successfully. Taken together, they can help you create truly successful user experience innovations to benefit your company or organization, and to help you grow as an experienced expert and innovator in your own right. /> Provides 17 proven methods for innovating around user experience Helps you think beyond the product to the sum total of a customer's experience Written by an experienced practitioner holding more than 100 user-experience patents What you'll learn Identify target users, their needs, and core tasks Relieve pain points and innovate around conflicting user needs Provide positive surprises and a good first impression Create compelling ecosystems surrounding your products Develop context-awareness in your products Win the battle against organizational challenges Who this book is for User Experience Innovation is for product designers, product managers, application and web designers, and developers responsible for creating products and influencing their design and operation. User Experience Innovation encourages you to look at the big picture surrounding your product and service and how it is used, helping you create a successful user experience that leads to a larger, more satisfied, intensely loyal customer base. Table of Contents Successful User Experience Innovation Identifying Target Users Identifying User Needs Identifying Core Tasks Core Task Innovation User Experience Innovation for Technologies User Experience Innovation for Applications Relieving the Pain First Impressions Innovation Positive Surprises and Wows Ecosystem Innovation Lead User Innovation Copying with Pride Innovating Around Paradoxes Innovating around Context Awareness Innovating around New Products and Users Prototyping and Verifying Solutions Meeting Organizational Challenges

About the Author

Christian Krafthas worked 18 years in the mobile phone industry, for three different companies. Fourteen of those years were with Nokia. His focus has always been on creating user interface and user experience innovation. He is responsible for many of the innovations that made Nokia successful, creating over 100 patents relating to user experience during his fourteen-year tenure with that firm. He is the inventor of threaded SMS chat, a feature that debuted in the highly-successful Nokia 3310 handset. He is also inventor and designer of the first-ever game for a mobile phone.

Inside This Book (Learn More)
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Customer Reviews

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Most Helpful Customer Reviews on (beta) 3.3 out of 5 stars  3 reviews
6 of 7 people found the following review helpful
1.0 out of 5 stars Repetitive and full of truisms July 23 2012
By Alex - Published on
Format:Kindle Edition|Verified Purchase
If you expect this book to help you create innovative experiences then you'll be sorely disappointed.

- The content is vague and mostly obvious: Research is worthwhile, Apply have innovative product design etc.
- The author repeats the same points again and again. They weren't insightful the first time...
- It skirts around the subject which made me buy the book - innovation. There's precious little on this topic and what's there is less actionable advice and more truisms.
- Not critical but had to be mentioned - worst use of stock photography I've ever seen in a book. It's generic and overused, often to illustrate points unnecessarily.
5.0 out of 5 stars Great starting point in UX April 22 2014
By ben broughton - Published on
A Great introduction to the UX design process from a guy with years of real world experience in innovation. Definitely worth a read if you are starting out in UX.
1 of 2 people found the following review helpful
4.0 out of 5 stars Great for innovation or user experience ideas Jan. 14 2013
By jv1492 - Published on
This book in my opinion is well written and provides tips and a structure of what to look for when trying to create or improve a product. The book provides concepts that although may be obvious, it tells you what to do with those concepts and how to organize them. Sometimes we do not see what is in front of us, and we spend time looking for something that is already there.

I think, the author makes a great job in defining pain points and how to deal with them, as well as making clear differences between user experience vs user needs vs core tasks vs usability, etc. Also, I think the way how he defines innovation is very interesting. I think the concepts on this book can be applied to website, software applications or any other product from a toothbrush to an Android phone.

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