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Value-Based Fees: How to Charge - and Get - What You're Worth [Hardcover]

Alan Weiss
5.0 out of 5 stars  See all reviews (1 customer review)
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Book Description

Sep 2 2008 0470275847 978-0470275849 2
In this thoroughly revised edition of his classic book, Alan Weiss shows how consulting fees are dependent on only two things: value provided in the perception of the buyer and the intent of the buyer and the consultant to act ethically. Many consultants, however, fail to understand that perceived value is the basis of the fee, or that they must translate the importance of their advice into long-term gains for the client in the client's perception. Still others fail to have the courage and the belief system that support the high value delivered to clients, thereby reducing fees to a level commensurate with the consultant's own low self-esteem. Ultimately, says Weiss, consultants, not clients, are the main cause of low consulting fees.

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Value-Based Fees: How to Charge - and Get - What You're Worth + Million Dollar Consulting + Getting Started in Consulting
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Product Description

From the Inside Flap

Value-Based Fees

When Value-Based Fees was first published in 2002, it quickly became the go-to book for consultants who needed a reliable resource for determining how much they should charge their clients for their services.

In this thoroughly revised edition of his classic book, Alan Weiss shows how consulting fees are dependent on only two things: value provided in the perception of the buyer and the intent of the buyer and the consultant to act ethically. Many consultants, however, fail to understand that perceived value is the basis of the fee, or that they must translate the importance of their advice into long-term gains for the client in the client's perception. Still others fail to have the courage and the belief system that support the high value delivered to clients, thereby reducing fees to a level commensurate with the consultant's own low self-esteem. Ultimately, says Weiss, consultants, not clients, are the main cause of low consulting fees.

Filled with stories of successful consultants, Value-Based Fees clearly illustrates how consultants can educate their clients about value determining worth and consequent investment. Weiss's value-based fees approach is about establishing a win-win dynamic with clients, while accommodating buyers' egos and their belief that "you get what you pay for."

This second edition provides proven step-by-step guidance for establishing value-based fees. The book contains Weiss's latest techniques and approaches, which embrace the new technology, globalization, competition, and societal changes affecting our world today. The new edition contains sample proposals, letters of agreement, and other practical tools. It includes

  • Updated examples throughout the book

  • Current information on ethical issues

  • Guidance on making consulting scalable

  • Fee formulas for today's marketplace

  • New chapters on building wealth and the implication of technology fees

Value-Based Fees clearly explains how to charge for your value and get what you're worth, providing nontheoretical, pragmatic advice that will help to improve any consultant's practice immediately.

From the Back Cover

Praise for Value-Based Fees

"Many people say they understand value pricing. The undisputed global thought leader on the subject is Alan Weiss. He has personally sold over $100M in value-based fees and personally mentored over 650 consultants—helping them to increase revenue by over $600M. Alan Weiss can help anyone who is prepared to listen."
— Rob Nixon, consultant to the accounting profession, www.robnixon.com

"Alan Weiss's value-based fees approach has transformed my business. I'm more efficient, and my clients get better results. It's a huge win-win."
—Amanda Setili, managing partner, Setili & Associates, LLC

"The implementation of value-based fees caused a significant growth of our revenues and profit. Even more important, following Alan's business modelled to better relationships with our clients and to projects that focus on business outcomes rather than on deliverables."
—Dr. Guido Quelle, managing partner, Mandat GmbH, Dortmund, Germany

"Within 18 months of working with Alan Weiss and reading his book on value-based fees, I achieved over one million dollars in revenue as a solo practitioner, and have grown that revenue in each of the past three years. There is simply no greater ROI."
—Nancy MacKay, Ph.D, president, Inspire Action International Inc., Vancouver, Canada

"Your value-based fees concepts have helped me focus on clients' outcome therefore transforming my ability of turning prospects into clients from 20% to 80%. The impact on my cash flow has dramatically improved as well. Thank you."
—Chad Barr, president, CB Software Systems, Inc. Shaker Heights, Ohio


Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Most helpful customer reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars Book underpriced to value July 28 2009
Format:Hardcover
Very interesting read if you are in the consulting business. It is particularily applicable to consultants who can get away with work that does not include tangible deliverables. That is not my case but I found the book very useful nevertheless. I recommend it highly to anyone who receives payment against knowledge and experience.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.5 out of 5 stars  22 reviews
22 of 23 people found the following review helpful
5.0 out of 5 stars Great book judged on its own merit Dec 16 2009
By Steven D. Mcgee - Published on Amazon.com
Format:Hardcover
Yes, this book has material from some other books by Weiss. I don't feel let down, however.

Like GTD, the ideas in this book are ground-breaking and some find it hard to accept. Not that it's hard to imagine how someone could figure this out, or that the concepts are so counter-intuitive. Just that most people think prices are a function of cost, or that there is 'a' market price for a given good or service.

What Weiss points out here is that value, or price, is subjective. This is something everyone experiences daily but can rarely notice.

Second, and most importantly, he outlines how to contract for consulting using a value-based fee, including the sales process. Weiss makes a good case for adopting this approach - good for the consultant and good for the client.

Here's an example of why value-based fees are good (not from the book): hourly, or 'time-metered' pricing will add incentive to increase the low-value '80%'of potential activities to a project. Sticking with value-based fees, or outcome-based fees, puts the incentive on focusing only on the '20%' of activities that will make a real difference. If I hire a consultant, I want results, not deliverables.
10 of 11 people found the following review helpful
4.0 out of 5 stars Great Practical Advice - Especially for the Timid July 12 2010
By Brad Friedman - Published on Amazon.com
Format:Hardcover|Amazon Verified Purchase
Great book. I'm a "recovering attorney" who hasn't practiced law actively for several years. When I did, I hated the billable hour system as it did not reward me for the value I provided clients. Unfortunately, that billable hour mindset was ingrained in me. It's the way I think about billing. I am starting a consulting business and this book was recommended to me. It was difficult for me to "get it" at first. I had to read and re-read many pages/concepts. Not because the book was difficult to read, but because I was stuck in a different mindset. I slowly started to get it and enjoyed the book immensely. I will be using much of the advice in the book as I begin my consulting business and into the future. This book is a must read for anyone who sets a value on themselves according to time.
10 of 11 people found the following review helpful
5.0 out of 5 stars Great book! Dec 12 2009
By J. Micah Wood - Published on Amazon.com
Format:Hardcover|Amazon Verified Purchase
If I had any sense, I wouldn't be recommending this book because it would reveal an excellent pricing strategy to my potential competitors... But since we can see that I don't have any: this is an excellent book for any service business looking to maximize profits... period. Weiss's book 'Million Dollar Consulting' touches on some of the basics of this strategy, but this book just opens the floodgates.
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