"Martin and Petty have written the clearest, most up-to-date book yet on value based management. They cut through the hype to focus on the link between operational and financial choices and shareholder value. I highly recommend this book to corporate managers focused on approaches to corporate value creation."--Tim Opler, Principal, WR Hambrecht and Co.
"Martin and Petty effectively explain for the corporate financier why maximizing shareholder value is not the same as maximizing earnings per share. This is a book for anyone looking to add value to their business, no matter what the circumstances." --Donald Chew, Partner, Stern Stewart and Co., and editor of the Bank of America Journal of Applied Corporate Finance
"By integrating real-world examples with academic literature, Martin and Petty highlight the promises and perils of value based management in a detailed yet comprehensible manner. This book will appeal to anyone interested in understanding innovations in corporate practice as managers pursue the goal of enhancing shareholder value."--Stuart L. Gillian, Research Economist, TIAA-CREF Institute and Former Associate Chief Economist, United States Securities and Exchange Commission
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