Don't miss another profitable opportunity — find outwhat works and what doesn't
Are you getting a decent return on the time and money you putinto your Web site? Let this easy-to-follow guide help you findout! Two analytics experts guide you through choosing the righttools for analyzing your site, measuring your data, and making thechanges that will boost your site's profitability without boostingyour budget.
Find out what visitors do at your site
Measure metrics that matter most
Spot where your traffic comes from
Reduce shopping cart abandonment
Jennifer LeClaire is a veteran e-commerce journalist andthe weekly analytics columnist for newsfactor.com.