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Web Project Management: Delivering Successful Commercial Web Sites [Paperback]

Ashley Friedlein
4.3 out of 5 stars  See all reviews (19 customer reviews)
List Price: CDN$ 74.95
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Book Description

Oct. 17 2000 1558606785 978-1558606784 1
Web Project Management presents a solid Web project management method for building commercial Web sites. Developed by pres.co, a leading interactive agency, this refined eight-stage approach lets you closely manage your project's contributors, quality, costs, and schedules. Importantly, the book also details how to define, measure and understand the success of your project on an ongoing basis. This book is an indispensable resource, whether you are a project manager, online manager, Web director, consultant or producer.

* Includes insider tips from the perspective of the world's leading Web developers.
* Focuses on project management as it relates to e-commerce.
* Teaches you to organize and put together a team, develop goals, manage schedules and budgets, overcome pitfalls, maintain, evaluate and evolve a commercial Web presence.
* Includes an introduction to the key principles of Web project management and a case study of the Channel 5 Web site-a popular project managed by the author.
* Provides templates, via a companion Web site, that you can use to develop your own project documentation, a discussion forum, links to related sites, a glossary of terms, a database of useful white papers, and an Internet knowledge quiz.

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From Amazon

There are 100 books on the market that help explain how to write your Web pages, whether or not you knew what a Web page was before you opened the book. And there are a hundred books explaining how to run a successful project, outlining the aim and how to make sure you get yourself and your business to your destination on time and on budget. There are very few books, however, that help explain the need to project-manage a Web site and very few business books whatsoever that do their explaining as clearly and as elegantly as Ashley Friedlein's Web Site Project Management.

Project management is aggressively raising its profile in a context whereby new working practices force new ways of working on all managers. Project-based working has become a reality for all of us and technical managers particularly know that the cutting-edge computer know-how of staff is not, by itself, enough to ensure the successful resolution of a job of work. Web Site Project Management shows that the complexities of creating and delivering a commercial Web site can be overcome and in clean, direct prose walks the reader through the stages to completion. Friedlein outlines the attributes of a good project manager, explaining the scope and challenges of the role. He outlines a Web project method ("the framework for making decisions about the project") and goes into the different stages of the site project from clarification, definition and specification on to content, design, launch and maintenance. This could well prove to be invaluable. --Mark Thwaite

Review

"a must-have for web professionals"
- Marketing Mix

"One unhailed volume turns Web project management into a serious sub-discipline... After you've bought it and studied it thoroughly you'll know how Web development should work."
- Shorewalker.com

"Ashley Friedlein is to be admired for his craft and commended for this tutorial. A lot of people will end up owing their jobs to this book." - Philip Greenspun, ArsDigita
"This book provides a clear and thorough roadmap for achieving success {in your work]. It is a comprehensive guide giving historical context as well as covering methodology and case studies. It's perfect for people who are looking to move into this challenging profession." - Andrew Bibby, Director of Projects, Razorfish

Inside This Book (Learn More)
First Sentence
"It wasn't that long ago that the majority of Web sites consisted of static HTML pages containing text and graphics, and incorporating some basic functionality, such as online forms for collecting feedback, rollovers, and search functions." Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

4.3 out of 5 stars
4.3 out of 5 stars
Most helpful customer reviews
Format:Paperback
It has been about four years since this book's last edition came out, and it continues to top the list of Web Project Management references, and with reason for it. Its proven methodology provides a solid framework that you can relate to once and again, with confidence and permanently reminding of potential pitfalls and obstacles. In short, Friedlein's book provides the closest thing to a recipe for success with managing web projects: of course, you can always put in a little too much salt yourself, can't you? ;)
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4.0 out of 5 stars A Good Read Sept. 11 2003
Format:Paperback
I find myself picking up this book often to incorporate into business or for a refressher.
Byron Giles
[...]
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4.0 out of 5 stars Please read the full review. June 30 2003
Format:Paperback
Intro
"There is no one book that is best for every person. There couldn't be one. People are too different in the way they learn, in what they already know, in what they need, in what they want, and in what kind of effort they are willing to make." Bjarne Stroustrup (The creator of the C++ programming language.)
I always try to remember this whenever I have to judge a writing effort.
Whom is this book for?
This book is for anybody interested in managing a web project or being part of a well managed one. (Need to be more specific read my conclusion?)
What does this Book offer?
The book seems to offer tips more than any thing else, some guidelines about the roles of personals in a web team, a "Web project method", and a case study.
The part regarding web teams seems to be good and gives a lot of insight.
The case study is full of tips.
The method, (Here where my good feeling change) a high level view, full with tips but no real details, never the less seems to be good.
What I liked?
This book is very well written, tips every where (even in the acknowledgments), the graphics are nice, and is good for the right people.
What I didn't?
If you didn't, go read the Stroustrup quote I wrote in order not to miss understand me, the book didn't help me a lot, I m a web developer searching for an all around web process to follow in my projects, and this book simply doesn't offer. The writers seem to ignore that there are software systems behind those web sites. More details wouldn't have harmed.
Conclusion
I feel that the most people that would benefit reading this book are already practicing web project managers.
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By A Customer
Format:Paperback
I could not be more impressed! My dog-eared, highlighted, underlined copy of this awesome roadmap to managing major web projects goes everywhere with me. The downloadable project plan from the author's website served as a good starting point for me to build a very usable project management outline. My level of experience in both project management and web development is mid level, and the book has given me the tools to manage through a fortune500 website relaunch, as well as food for thought on how to optimize all components of my site. It's not a technical book, it's a very detailed guide for project managers to manage launching a site, from planning to content development to technical specifications to launch. It's ideal for business (read marketing) sponsors who have been agitating for a redesign for years who suddenly get their budget minus the project manager to keep their heads above water. Definitely recommend for when you're tossed into that situation!
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5.0 out of 5 stars Very Sound June 10 2003
Format:Paperback
Ashley Friedlein provides a very sound methodology for web development. Kelly Goto's Web Redesign is another fine book for managing web projects. However, Friedlein's book is not cute or sweet. Rather, this book is professional and solid (Goto's is professional and solid as well, it's just an easier read). The book reads similar to a college textbook (hint: dry). The content is serious and impressive.
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5.0 out of 5 stars Very Sound June 10 2003
Format:Paperback
Ashley Friedlein provides a very sound methodology for web development. Kelly Goto's Web Redesign is another fine book for managing web projects. However, Friedlein's book is not cute or sweet. Rather, this book is professional and solid (Goto's is professional and solid as well, it's just an easier read). The book reads similar to a college textbook (hint: dry). The content is serious and impressive.
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4.0 out of 5 stars This is an answer to all your questions. April 6 2002
Format:Paperback
I use this as a reference all the time. A great help in writing documentation and organizing.
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5.0 out of 5 stars Made Life Easier for Me Nov. 2 2001
Format:Paperback
This is a great book. It's making my life a lot easier. It presents sound methodology if you are going to develop and build a commercial Web site. I am using it in school right now. It really defines terms in such a way that they are not just words that you toss around. By defining, describing and giving examples the terms become second nature and you actually understand in a logical fashion the integrated elements of designing and maintaining a commercial Web site.
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