Review
"
Why Mexicans Don't Drink Molson is a highly readable book with plenty of interesting anecdotes...an extensive case is built for each major point;
Mandel-Campbell is not shy about making her message clear. While it delivers some undeniably bad news,
Why Mexicans Don't Drink Molson does eventually come to the rescue. The book includes an extensive list of suggestions...for how Canada can improve its position." (
National Post 20070407)
"
Why Mexicans Don't Drink Molson is a hit about to happen. Its mix of evangelism, apocalyptic pronouncements and facts should make it a must-read by managers and mandarins." (
Literary Review of Canada 20070601)
"Canada's current feel-good situation -- all those percolating economic stats and indicators -- masks a dismal reality. It's charted in
Andrea Mandel-Campbell's
Why Mexicans Don't Drink Molson. In this, one of the year's most important books, she makes the cogent case that we're not hot, not cool. We're peripheral, a victim of our cult of middleness." (
Globe & Mail 20070730)
"
Mandel-Campbell details the staggering number of instances where Canadian companies have blown opportunities to take their goods to the world, either because they didnít have faith in themselves, or they simply thought it would be too much work." (
Halifax Herald 20070925)
"
Why Mexicans Don't Drink Molson is a highly readable book with plenty of interesting anecdotes. The text is repetitive, but an extensive case is built for each major point;
Mandel-Campbell is not shy about making her message clear. While it delivers some undeniably bad news,
Why Mexicans Don't Drink Molson does eventually come to the rescue...In a nutshell,
Andrea Mandel-Campbell thinks that we're nice but a little lazy. And she believes that we can do much more with our potential." (
Ottawa Citizen 20080224)
"In her book,
Why Mexicans Don't Drink Molson...
Andrea Mandel-Campbell highlights a Canadian epidemic symptom. She gives evidence as to how, for very little, money, great innovations and technologies leave our country to come back to our market with high prices." (
Edmonton Journal 20090616)
About the Author
Andrea Mandel-Campbell was bureau chief for
London's Financial Times in Mexico and correspondent for
Business Week magazine in Argentina. For ten years she was a foreign correspondent in Latin America. She has written extensively on global competitiveness issues, including business ties between Canada and China. She lives in Toronto.
