No Kindle device required. Download one of the Free Kindle apps to start reading Kindle books on your smartphone, tablet, and computer.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your e-mail address or mobile phone number.

Digital List Price: CDN$ 26.99
Kindle Price: CDN$ 14.57

Save CDN$ 19.42 (57%)

includes free international wireless delivery via Amazon Whispernet

These promotions will be applied to this item:

Deliver to your Kindle or other device

Deliver to your Kindle or other device

Flip to back Flip to front
Audible Narration Playing... Paused   You are listening to a sample of the Audible narration for this Kindle book.
Learn more

Winners Never Cheat: Even in Difficult Times, New and Expanded Edition Kindle Edition

5 out of 5 stars 2 customer reviews

See all 2 formats and editions Hide other formats and editions
Amazon Price
New from Used from
Kindle Edition
"Please retry"
CDN$ 14.57

Length: 256 pages Word Wise: Enabled Enhanced Typesetting: Enabled

Product Description


"How timely! How needed it is for one of the finest human beings, industrial leaders and philanthropists on the planet to compellingly drill down on 10 timeless, universal values for business and life. This book edifies, inspires and motivates all of us to model these commonsensical lessons for our organizations, all our relationships and especially our posterity-for what is common sense is obviously not common practice.

Primary greatness is character and contribution. Secondary greatness is how most people define success-wealth, fame, position, etc. Few have both. Jon's one of them."

- Dr. Stephen R. Covey, author," The 7 Habits of Highly Effective People "and" The 8th Habit: From Effectiveness to Greatness"

"This is easily the most courageous and personal business book since Bill George's "Authentic Leadership," If anyone has doubts about how one person can make a substantive difference in the world, this beautifully written book should dispell them immediately. I hope it's message is embraced worldwide."

-- Charles Decker, author, Lessons from the Hive: The Buzz for Surviving and Thriving in an Ever-Changing Workplace

"Jon Huntsman's new book ought to be mandatory reading for leaders--and those who aspire to be leaders--in every field. His secrets for success are no secrets at all, but invaluable lessons that he has reminded us, with his life and now with his words, are the pillars upon which we can build our lives, too."

--Senator Tom Daschle

"Jon Huntsman has taken us back to the basics---the basic values that transcend all professions and cultures. He has provided real life examples that are inspiring and show that 'good guys'; really canfinish first. And he shows us how you can learn from mistakes. It is a "must read" for both young men and women just stepping onto the golden escalator to success and anyone seeking reassurance that how one lives every day really does matter." -- Marsha J. Evans, President and CEO American Red Cross "As I read Jon's book, I thought my father had returned to tell me that you are either honest or you are dishonest, that there is nothing in between. 2 + 2 = 4, never 3.999 or 4.001. Also, if you always say what you believe, you don't need to have a good memory. If we could only live the principles Jon has followed, what a different world it would be--both in our business and personal relationships."

--Senator Jake Garn

"Jon's outlook on moral and ethical behavior in business should be inspirational to all who read this book. The lessons of fair play and holding true to personal moral values and ethics are time honored principals which are all too often overlooked in today's world. While this book is geared to those in business, I see it as worthwhile reading to anyone."

-- Rick Majerus, ESPN Basketball Analyst and legendary former basketball coach, The University of Utah

"A refreshing and candid discussion on basic values that can guide you from the sandbox to the board room --- told by a straight shooter."

-- Charles Prince, CEO Citigroup

"I can't put down the book after reading the first page. These are values universally cherished, whether in the United States, in China or elsewhere. A great and loving man emerges from the pages so vivid that he seems to talk to you face to face, like a family member. My life is richer and mind is broader after reading the book. Iam very proud of my friendship with Jon Huntsman." -- Yafei He, Director General Ministry of Foreign Affairs - China (Dept. of North American and Oceanic Affairs)

"Nothing could be more timely than this provocative book from one of America's foremost business and civic leaders about the urgent need for greater ethics in our public and private lives. With wit and clarity, Jon Huntsman shares his guidelines for living a life of integrity and courage. It is a wondeful tonic for much of what ails us today. Winners Never Cheat is a valuable handbook for anyone wanting to succeed in business, or life."

--Andrea Mitchell, NBC News

Product Description

The nationwide bestseller--fully updated for today’s tough times and worldwide financial crises  


“Everyone does it.” Everyone cheats. Cuts corners. Tells lies. Maybe it was different once. Not today. If you want to succeed in this economic climate, you simply have to make compromises. Right?


Wrong. You can succeed at the highest levels, without sacrificing the principles that make life worth living. The proof? You’re holding it.


Jon M. Huntsman built a $12 billion company from scratch, the old-fashioned way: with integrity. There were short-term costs and difficult decisions. There were tough times. Times just like today. But ultimately, leading with integrity wasn’t just personally right for Huntsman, it also proved to be the best business strategy.


In Winners Never Cheat, Huntsman tells you how he did it, and how you can, too. This book is about remembering why you work, and why you were chosen to lead. It’s about finding the bravery to act on what you know is right, no matter what you’re up against.


It’s about winning. The right way.


Think about the kind of person you want to do business with. Then, be that person--and use this book to get you there.


Author royalties from this book go to the Huntsman Cancer Foundation


“The way Jon conducts his business and lives his life will not only inspire you to be a better person, citizen, and entrepreneur, it also will give you hope that the good guys don't finish last.”

Glenn Beck


"Jon Huntsman is a different breed. He believes business is a creative endeavor, similar to a theater production, wherein integrity must be the central character."

Larry King, CNN


"Jon Huntsman's own life and personal values lend credence to his words. He walks his ethical talk."

Neil Cavuto, Fox News


"This book could put me out of business. Nobody would be happier about it than me."

Wayne Reaud, Trial Attorney.



Product Details

  • Format: Kindle Edition
  • File Size: 506 KB
  • Print Length: 256 pages
  • Simultaneous Device Usage: Up to 5 simultaneous devices, per publisher limits
  • Publisher: Pearson FT Press; 1 edition (Oct. 29 2008)
  • Sold by: Amazon Digital Services LLC
  • Language: English
  • ASIN: B001M60BKU
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 5.0 out of 5 stars 2 customer reviews
  • Amazon Bestsellers Rank: #241,939 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  •  Would you like to give feedback on images or tell us about a lower price?

Customer Reviews

5.0 out of 5 stars
5 star
4 star
3 star
2 star
1 star
See both customer reviews
Share your thoughts with other customers

Top Customer Reviews

Format: Hardcover
I read a lot of memoirs "written" by business leaders and wealthy people. Seldom do I expect to be uplifted by what they have to say. Instead, I usually find them doing a fast shuffle in print to explain why they facilitate much inhumanity to their fellow beings.

Winners Never Cheat is a very happy exception to the typical book in this genre. Jon M. Huntsman isn't a perfect human being. He is subject to being swayed, using bad judgment and making mistakes the same as the rest of us. Where he is virtually unique, however, is in recognizing and attempting to correct his errors as soon as they become apparent to him.

He provides his examples in the context of two backdrops that will fascinate you. The first is inside the Nixon White House as "the boys" put loyalty above their responsibilities. Mr. Huntsman didn't play along, and he's one of the few Nixon-era insiders who didn't draw a prison term before it was all over. The second describes his rapid scramble up to the top of the business world through the ups and downs of the chemical industry's cycles. Just a few years before he became a billionaire, Mr. Huntsman was very close to being bankrupt -- having to borrow against his holdings to pay off his philanthropic promises.

His points are all pretty clear. We all know right from wrong by the time we are still children. But we soon find ourselves drawn away from doing the right thing by the siren song of personal advantage. He argues strongly against anything other than the moral approach. He doesn't make any arguments you couldn't have made yourself. His book becomes eloquent, however, as he describes expensive decisions he made to put people and doing the right thing first.

My reaction to this book is that it's the applied version of Dr.
Read more ›
1 of 1 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again.
Report abuse
Format: Hardcover
Winners Never Cheat is a captivating read, and a much-needed call for society as a whole to return to the values upon which our societies are built.

Mr. Huntsman has a very self-effacing and concise writing style, outlining many examples in his own life, in business and otherwise, where adherence to his values - integrity, honesty, accountability - have resulted in him living a fuller, richer life, in all aspects. He keeps coming back to the notion that we all know right from wrong, that we know when we are acting outside of integrity, and that we pay a price for these transgressions.

He is living proof that playing by the rules works, and this book is a refreshingly candid look at how our values shape who we are as individuals, our families, our societies, and ultimately, our world. He leads by example, and walks his talk, at all levels of his life, a very timely and inspiring book, especially given the current global economic issues we are collectively facing. If Wall Street had followed his lead, we would be in a very different place today.

Highly recommended to anyone who wants to live a more values-centred life, and a great reminder that nice guys do not finish last, contrary to popular belief.
Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again.
Report abuse

Most Helpful Customer Reviews on (beta) HASH(0x9c5da1ec) out of 5 stars 128 reviews
68 of 73 people found the following review helpful
HASH(0x9c3c8d68) out of 5 stars Honesty & Integrity is the Winning Formula Sept. 3 2009
By Larry Underwood - Published on
Format: Hardcover
Jon M Huntsman is a humble & self effacing man who quietly goes about his business; and business is good. He's a self-made billionaire who knows that success is attainable through hard work, determination, and of course; through honesty, integrity and generosity.

This book captures Huntsman's vision of setting good examples for the rest of society, by consistently doing the right things. This is a man who builds trust through his actions, and helps those less fortunate with his contributions of time and money. In his mind, whatever success he's attained is irrelevent to the big picture; and that's making our planet a better place to inhabit.

I'm sure all of us, from time to time, have witnessed actions of people we once trusted that made us think otherwise; whether it be shaving a stroke off their golf game to avoid losing a few bucks, double crossing us on a business deal, or worse, sabotaging a career. Once the trust has been destroyed, everything else collapses with it.

Huntsman, on the other hand, with his remarkable philosophy on life, is a shining example that successful people are measured more by their basic core values as human beings, than their net worth. Some, if they're really good; possess the ability to do it all.

Huntsman clearly fits that bill; and we're all just a little bit better off because of it. This is a great book, written by a truly great man.
56 of 62 people found the following review helpful
HASH(0x9c3c8fd8) out of 5 stars Good book, just not enough April 25 2009
By T. R. Turton - Published on
Format: Hardcover Verified Purchase
After seeing Jon Huntsman on The Glenn Beck show, I knew I wanted to read this book and find out more about the man and his philosophy. I feel the book was worth the purchase price (especially because he donates the profits from the book), but I was a bit disappointed. I guess I expected more details regarding his life growing up and what shaped him. There were snippets, but not anywhere near enough. Also expected more details of his dealings in business, the ups and downs and how his values, honesty, and ethics carried him through. There were definitely a few examples, but if you've seen him on Glenn Beck, you've heard most of them probably.

Really wanted to be able to give this 5 stars, and I would give Mr Huntsman 5 stars for his standards in life.
27 of 31 people found the following review helpful
HASH(0x9c7ba0b4) out of 5 stars Ethics at its finest! March 20 2009
By D. Murawski - Published on
Format: Hardcover Verified Purchase
What a refreshing view of ethical business practices by one of the most down-to-earth men to ever be successful. Jon Huntsman is an inspirational figure who practices the basic human skill and desribes how we are born with these "sandbox" skills and ethical behaviors. Corporate America, WAKE UP!
11 of 11 people found the following review helpful
HASH(0x9c3c900c) out of 5 stars Some nice insight, good messages, not a great book, but worth reading Nov. 30 2010
By Jeff Robinson - Published on
Format: Hardcover
While I agree with the main messages of the book, I found the first two chapters very preachy--authoritative-sounding declarations of right and wrong with no stories from his vast experiences to back them up. Right when I was about to stop reading, it started getting a little better. In chapter 3, he starts opening up a little more with stories from his own life. That is where I believe the true value of the book lies. In the end, I was satisfied that I got to know the author a little better, and I appreciated the messages he tried to promote in the book--integrity, ethics, morality, graciousness, philanthropy, pride of work, etc.

I also appreciated his explaining of the difference between playing hard ball in negotiations vs. integrity in negotiations. It's not necessarily about nice guys vs. mean guys. It's about operating with integrity and ethical behavior.

Like Huntsman, I have seen a lot of people who lack integrity and trustworthiness in business. It is refreshing to see successful people promoting honesty and integrity.

In the end I was glad I read the book, and I got value from reading it.
20 of 23 people found the following review helpful
HASH(0x9c3c3c3c) out of 5 stars Being morally right makes might - in more ways than you might think! April 29 2009
By Rebecca Clement - Published on
Format: Hardcover
Many ethics courses taught at business and law schools across the country for the past decade or so have focused on the idea of "situational ethics" - a Machiavellian concept that supports no objective "right or wrong" only contextual circumstances that define "right and wrong" for a specific moment in time. While that may be interesting for theoretical discussions, it has little place in the real world and business leader Jon M. Huntsman would agree. In his breakthrough book titled - "Winners Never Cheat" - Huntsman point blank states that there are overriding moral principles that need to guide our work and lives. Huntsman is chairman and founder of the largest privately held chemical company in the world. He writes that he built his career and fortune on ethical principles including accountability; integrity; addressing the needs of others; honor; sacrifice; personal responsibility and teamwork. Soundview highly recommends this book because Huntsman provides many examples where he personally made difficult, moral decisions that (he argues) always turn out to be the right decision in the long run. Every organization would be well served by reading this book and putting it into practice.