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Your Money and Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich
Your Money and Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich
Jason Zweig
Average Customer Review: 4.5 out of 5 stars  See all reviews (2)
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From Publishers Weekly
Starred Review. It's tempting to blame your upbringing or your stingy boss, but the real culprit in your flawed relationship with money is your very own brain, argues finance writer Zweig. Combining concepts in neuroscience, economics and psychology, he explains how our biology drives us toward... Read More

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