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The Business of Event Planning: Behind-the-Scenes Secrets of Successful Special Events
 
 
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The Business of Event Planning: Behind-the-Scenes Secrets of Successful Special Events (Hardcover)

de Judy Allen (Author) "There is a specific rhythm or flow that must be incorporated into event design and there is a reason behind every choice from food to..." En savoir plus
4.8étoiles sur 5  Voir tous les commentaires (4 évaluations de client)
Prix éditeur: CDN$ 41.95
Price: CDN$ 26.30 & se qualifie pour Livraison super-économique GRATUITE pour des commandes de plus de CDN$ 39. Détails
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Descriptions du produit

Meeting News

Chapters on contracts, negotiations and fees are impressive. The all-business companion to Allen's other book, titled "Event Planning The Ultimate Guide."

Susan Fenner Ph.D, Manager, Education and Professional Development, International Association of Administrative Professionals (IAAP)

Written for anyone who has to prepare dynamite meetings and special events...a must-have desktop reference
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There is a specific rhythm or flow that must be incorporated into event design and there is a reason behind every choice from food to program elements. Lire la première page
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4 évaluations
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4.8étoiles sur 5 (4 évaluations de client)
 
 
 
 
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Commentaires client les plus utiles

 
5.0étoiles sur 5 Packed With Knowledge!, Jui 11 2004
Par Rolf Dobelli "getAbstract.com" (Switzerland) - Voir tous mes commentaires
(TOP 500 REVIEWER)    (REAL NAME)   
Planning a corporate party or special event? Don't lift a finger until you've read The Business of Event Planning. In this highly practical book, author Judy Allen covers every aspect of the process in exhaustive detail. Allen, an author, writer and experienced event planner, contends that events are more than just feel-good activities. Events, she says, must be staged as strategic tools with return-on-investment potential. If you want to know how, she covers all the basics. Even though the book is geared toward large events, the principles can be applied to functions of any size. Allen includes details of proposal writing, itineraries, contract negotiations, fee setting, high tech applications and security concerns in a post-September-11 world. We recommend this logistical guide to corporate staffers or event planners who want to master the fine details.
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5.0étoiles sur 5 Packed with Knowledge!, Avril 29 2003
Par Rolf Dobelli "getAbstract.com" (Switzerland) - Voir tous mes commentaires
(TOP 500 REVIEWER)    (REAL NAME)   
Planning a corporate party or special event? Don't lift a finger until you've read The Business of Event Planning. In this highly practical book, author Judy Allen covers every aspect of the process in exhaustive detail. Allen, an author, writer and experienced event planner, contends that events are more than just feel-good activities. Events, she says, must be staged as strategic tools with return-on-investment potential. If you want to know how, she covers all the basics. Even though the book is geared toward large events, the principles can be applied to functions of any size. Allen includes details of proposal writing, itineraries, contract negotiations, fee setting, high tech applications and security concerns in a post-September-11 world. We from getAbstract recommend this logistical guide to corporate staffers or event planners who want to master the fine details.
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5.0étoiles sur 5 Planning for Planners, Aoû 24 2002
Par Un client
With a strong endorsement from Susan Fenner Ph.D, Manager, Education and Professional Development, International Association of Administrative Professionals, Allen strives to teach the how-tos of planning special events. This incredibly detailed profession has been known to send any number of otherwise level-headed individuals screaming and dashing for the exits.

Yet, with Allen's assistance and Levine's Guerrilla PR: Wired, which explains the promotions side of events, both a newcomer and an experienced professional can benefit from this book.

Well-written, this book may save many a person from high blood pressure.

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 		 Commentaires client les plus récents

4.0étoiles sur 5 A Must Read
This book gives a step-by-step plan on how to plan special events. It is a great reference for anyone who plans a career in this filed. Read more
Publié le Aoû 12 2002

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