Planned Giving, Management, Marketing, and Law, Second Edition (Hardcover)

by Ronald R. Jordan (Author), Katelyn L. Quynn (Author) "Charitable giving has become big business in the United States, with gifts from individuals accounting for most of the philanthropic contributions ..." (more)

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Product Details

Hardcover: 567 pages
Publisher: John Wiley & Sons Canada, Ltd.; 2 edition (Oct 6 1999)
Language: English
ISBN-10: 0471351024
ISBN-13: 978-0471351023
Product Dimensions: 25.5 x 18.3 x 4.2 cm
Shipping Weight: 1.2 Kg
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Book Description

Unlike other areas of fund-raising, planned giving brings fund-raising professionals into contact with lawyers, accountants, financial planners, consultants, and wealthy donors. They need to be able to speak the same language as the donors and their advisors while still keeping their own organization's goals in mind. This book can help them address these and other vital issues related to starting, marketing, administering, and expanding a planned giving program.

Book Info

Provides information on the mechanics of planned giving while putting planned giving in context within the nonprofit organization. 3 1/2 disk included. DLC: Deferring giving--U.S.

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