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Amazon Hacks
 
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Amazon Hacks (Paperback)

by Paul Bausch (Author)
4.8 out of 5 stars  See all reviews (10 customer reviews)
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Product Description

From Amazon.com

At its core, Amazon.com is a great big database concerned with lots of stuff--books, of course, but also tools, clothing, films on DVD, kitchen equipment, and lots and lots (and lots) of Harry Potter paraphernalia. Want to wear an Anna Kournikova exercise brassiere while juicing celery (presumably with considerable vigor)? Amazon can help. Need a cricket bat, radar gun, dietary fiber supplement, or vibrasonic molechaser? Amazon has what you need. Which is all great, but the real value of Amazon.com isn't that these things are in the database. The real value of this site lies in the information about all that stuff--reviews, sales rankings, recommendations, and the like--and the large number of ways to access it. Amazon Hacks explains how to get the most out of Amazon.com as an ordinary customer with a Web browser and as a software developer interested in the site's considerable collection of Web Services.

In Amazon Hacks, Paul Bausch documents most of the avenues Amazon.com has opened up for exploration of the database. A lot of his coverage borders on the obvious: Sections on how to "Power-Search for Books" and "Put an Item Up for Bid at Amazon Auctions" aren't too different from Amazon's own explanatory articles. Coverage of how to add an Amazon search box to your own site, and add Amazon Associates item links to various kinds of Weblogs (including Blosxom and Moveable Type) are much handier. Bausch really shines when explaining Amazon.com's Web Services (AWS), the remotely accessible software interfaces that enables programs to search the database. He includes AWS-enabled programs in PHP, Python, and Perl. --David Wall

Topics covered: How to use Amazon.com as a Web surfer, Web site publisher, and software developer. Detailed coverage goes to advanced product search techniques, managing the characteristics associated with your Amazon login, selling through Amazon Auctions and zShops, and the Amazon Web Services (AWS) API for Perl, PHP, and Python.



Review

"The ultimate guide for searching for, and selling goods on Amazon." PC Plus, April

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Customer Reviews

10 Reviews
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4 star:
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Average Customer Review
4.8 out of 5 stars (10 customer reviews)
 
 
 
 
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Most helpful customer reviews

 
5.0 out of 5 stars Another excellent "hacks" book., Jun 2 2004
By SteelersFan (Pennsylvania, USA) - See all my reviews
By looking at the home page, one might assume Amazon.com is a simple site for such a large portal. Search for the book, put it in your shopping cart, and buy it.

But there's actually a lot more to Amazon, which you can see by reading this book. Many small timesaving (or just plain fun) features and tips have been added to this excellent title.

Amazon Associates in particular will love this book because of the extensive coverage of both Associates, linking to Amazon, and Amazon Web Services. But it's also nice for average users who want to know more about the coolest features of Amazon.

A must for any Associate, and a good read for anyone else.

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5.0 out of 5 stars Excellent for the serious Amazon user, Mar 7 2004
By Jack D. Herrington "engineer and author" (Silicon Valley, CA) - See all my reviews
(REAL NAME)   
If you have to ask if you are a serious Amazon user, you probably aren't. Serious amazon users are most likely vendors selling on or through Amazon. For those types this book is chock full of hints and tidbits about how to use Amazon directly and how to automate their usage through Perl and the web services API. So if you knew that Amazon had a web services API and have used it, you will get a lot out of this book. Otherwise I would recommend hanging back because you probably won't get a lot out of it.
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4.0 out of 5 stars For Customers, Sellers, Amazon Associates & Web Developers, Nov 29 2003
By mirasreviews (McLean, VA USA) - See all my reviews
(TOP 1000 REVIEWER)   
In "Amazon Hacks" author Paul Bausch presents 100 "hacks" that will help customers and sellers get the most out of Amazon's vast database. The book is organized into 6 chapters. The first three are dedicated to hacks that customers will find useful: "Browsing and Searching", "Controlling Your Information", and "Participating in the Amazon Community". Chapters 4-6 present hacks that will be useful to Marketplace Sellers, Amazon Associates, and web developers: "Selling Through Amazon", "Associates Program", and "Amazon Web Services". The complexity of each hack is rated beginner, moderate, or expert. Most of the hacks in Chapters 1-3 are suitable for beginners, with some moderate and advanced hacks in there as well. Chapters 4-6 contain mostly moderate to expert hacks, with Chapter 6 leaning toward expert.

I commonly spend several hours per day on Amazon (ahem, cough, cough!). The site is constantly changing, and there is always something new to discover. But I have acquired a decent familiarity with Amazon through all of my countless (and they shall remain that way) hours of clicking around the site. From this standpoint, I would say that the first 3 chapters of "Amazon Hacks" don't provide any understanding of the Search, Community features, or Account information that someone who has been around a while would not already have. In fact, the book's information on Amazon Community features isn't comprehensive. On the other hand, there are hacks for getting additional utility out of Amazon such as: configuring Internet Explorer to search Amazon from its address bar or any web page, adding an Amazon sidebar to Mozilla, prioritizing your wish list using a third-party service, sorting recommendations and items by average rating, finding a purchase circle by zip code, tracking the sales ranks of items over time, and how to perform a lot of tasks remotely.

I am not a programmer or an Amazon Associate, so I am not in the best position to judge the helpfulness of Chapters 4-6. But it looks to me like Amazon Associates who want to integrate more information from Amazon's database into their site could benefit immensely from Chapter 5. You will find how to: allow customers to purchase items or add them to Amazon wish lists through your site, do that using pop-up windows, create Amazon banner ads that include product recommendations, show Amazon search results on your site, add an Amazon Box to your site, measure and publish your Associates sales statistics, and more hacks along these lines. Chapter 6, "Amazon's Web Services", basically provides hacks that web developers can use to acquire any information from Amazon's database in machine-readable format. Amazon released their Web Services API in 2002, so they are inviting developers to build applications using the Amazon platform. You will need a developer's token, which you get by opening an Associate's account, then screen-scrape to your heart's content!

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Most recent customer reviews

5.0 out of 5 stars Turning an Amazonian-sized Store Inside out
This book joins the O'Reilly Hacks series, a worthy series. The name Hacks in the series isn't synonymous with "bad" because a hack is also known as a trick or add-on for adding... Read more
Published on Oct 18 2003 by Meryl K. Evans

4.0 out of 5 stars Use all that Amazon provides
To start, it must be mentioned that the usage of the word hacks in the title does not refer to the media, "unauthorized access" form of the term. Read more
Published on Oct 16 2003 by Charles Ashbacher

5.0 out of 5 stars All your bases are belong to us
ALL YOUR BASES ARE BELONG TO US
Published on Oct 5 2003 by Joseph Hirsch

5.0 out of 5 stars Amazon's secrets laid bare
While we all know that Amazon.com is a massive online retailer, it is capable of much more than just helping a customer load up on new DVDs. Read more
Published on Sep 23 2003 by Jason Menard

5.0 out of 5 stars A super "hacker" guide to getting the most out of Amazon.com
Mention the word "Amazon" today and most people will not necessarily think of the largest river in the world, especially the very young. The common perception of Amazon. Read more
Published on Sep 19 2003

5.0 out of 5 stars Interested in Web Services?
There are 3 types of people who might benefit from this book. The first is someone who wants to use Amazon in a non-technical context. Read more
Published on Sep 8 2003 by W Boudville

5.0 out of 5 stars Awesome collection of
Having posted over 200 reviews on Amazon over the past three years, I thought I was reasonably familiar with what Amazon had to offer on its site. Read more
Published on Aug 30 2003 by Todd Hawley

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