From Publishers Weekly
How birth order affects personality is always a hot debate, and Connellan smartly turns the discussion into a business how-to book. The former research associate posits that standout achievers tend to be firstborn, because it's the firstborn child who enjoys the richest blend of positive expectations, extra responsibilities and frequent feedback from his or her parents. They're the ones who turn out to be "the president of the senior class, the all-star quarterback," he writes. Use those three factors to motivate your staffers-treat them all as "firstborns" with unlimited potential, essentially-and you'll boost their output by 10 to 20 percent. His supporting evidence is intriguing, if skimpy: 21 of the first 23 astronauts were firstborn, as were more than half of all U.S. presidents. Connellan (Inside the Magic Kingdom: Seven Keys to Disney's Success), packages his evidence as one long narrative story-a cute device that could have been fortified with the author's direct voice. With the lessons applicable to sales, teaching and even parenting, though, this book is a motivational morsel.
Copyright 2003 Reed Business Information, Inc.
Product Description
Did you know that two-thirds of all entrepreneurs are first borns? That 21 of the first 23 astronauts were first borns? That 45 percent of female world leaders between 1960 and 1999 were first borns? Using these three factors, business leaders increased productivity and improved profits, parents boosted their children's grade point averages, educators improved the performances of entires classes. Include Leader's Guide.
