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Mystery Shopper's Manual
 
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Mystery Shopper's Manual (Paperback)

by Cathy Stucker (Author)
4.3 out of 5 stars  See all reviews (9 customer reviews)

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4 new from CDN$ 29.70 2 used from CDN$ 6.98

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Product Description

About the Author

Cathy Stucker is an experienced mystery shopper who has helped thousands of people just like you learn how to get paid to shop and eat. She has evaluated businesses of all kinds, including department stores, restaurants, car dealers, grocery stores, salons and many more. Cathy has appeared on many television programs and has been a guest on radio stations from coast to coast. She has been featured in newspapers and magazines, including The Houston Chronicle, The Houston Business Journal, Black Enterprise, and Woman's Day. Cathy Stucker is also the owner of The Idea Lady, a site for entrepreneurs, authors, mystery shoppers and others.

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Customer Reviews

9 Reviews
5 star:
 (7)
4 star:    (0)
3 star:
 (1)
2 star:    (0)
1 star:
 (1)
 
 
 
 
 
Average Customer Review
4.3 out of 5 stars (9 customer reviews)
 
 
 
 
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Most helpful customer reviews

 
5.0 out of 5 stars Perfect book for new mystery shoppers!, Jul 14 2004
By A Customer
This book is very informative and I can attest to most of its accuracy. I have been mystery shopping for National Shopping Service for years and love it. They have some really fun mystery shopping opportunities and the pay is pretty good. This would be a great company to get started with as they are very big and have a ton of clients. You can sign up online on their website at http://www.nationalshoppingservice.com.
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5.0 out of 5 stars Don't "Shop" until you "Drop" the money for this book!, Aug 12 2003
By Jo J. Adamson (Maple Valley, WA United States) - See all my reviews
For someone who wants to cut through the hype and get to the nitty-gritty of mystery shopping, Cathy Stucker's "The Mystery Shopper's Manual (5th Edition) is the book for you.

I've been mystery shopping for three years now, and Cathy's book provided the information I needed to get started. None of the -"Get rich mystery shopping!"scams, or attempts to sell mystery shopping as a way to make easy money with little or no skills required--- graces the pages of this book. Not to mention the come-ons (I get e-mails daily on these) that promise that mystery shoppers keep designer clothes, eat in five-star restaurants or take home merchandise worth hundreds of dollars.

Her advice is sound (based on years of experience as a mystery shopper herself) and you know within a few pages that she knows that she's talking about! She views mystery shopping as a profession and offers practical advice to those who might want to get in the business as well as for those who already are. She points out common mistakes that shopper make, how to contact people who hire mystery shoppers, and how to get the prime assignments. Her book even features a mystery shopper application. Very helpful for someone who wants know exactly what are the requirements needed to become a mystery shopper.

In short, The Mystery Shopper Manual is a "how to" book written by someone who "did" it. And "does" it. Cathy continues to mystery shop and passes on what she has learned over the years.

On a personal note here: In August 2003 I attended the "Mystery Shopper Gold Certification Workshop" in Seattle and was surprised (and delighted)when I saw that it was Cathy who had developed the Mystery Shopping Providers Association workbook that I was holding in my hand.

A perfect match, I thought. The Mystery Shopping Provider Association having Cathy Stucker as spokeswoman as well has having her author the manual that was used as the "Bible" for the conference.

If you're serious about pursuing mystery shopping as a legitimate part-time income opportunity, I do believe that this is the book for you!

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1.0 out of 5 stars No real information, Jul 29 2003
By M. Gray "wnab1q" (USA) - See all my reviews
(REAL NAME)   
This book is over priced. There is nothing in it that can't be found for free by doing a basic search just using the words "mystery shopping"
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Most recent customer reviews

5.0 out of 5 stars Substantive, realistic and helpful
I read this book out of curiosity about what mystery shoppers do and who hires them. Cathy Stucker offers real-world knowledge about what mystery shoppers do, how to get such... Read more
Published on Mar 17 2003 by Experienced seminar leader

5.0 out of 5 stars Very Educational and Factual!
I have been a mystery shopper for 4 years for 30 different mystery shopping companies. When I first heard about this book, I was very hesitant. Read more
Published on Sep 19 2002 by Iwona S. Masalska

5.0 out of 5 stars A highly lucrative and "user friendly" guide
A "mystery shopper" is a person who is paid to shop at particular businesses and then report customer service information to back to the businesses owners or managers... Read more
Published on Jul 6 2002 by Midwest Book Review

5.0 out of 5 stars Great Info and Tons of Leads
This book made it so easy to get started--All the mystery shopping leads will keep me busy for a long time. Read more
Published on Jun 1 2002 by Beth O'Malley

3.0 out of 5 stars Too Basic
This book is for those who is just starting out. Not exactly "the" manual, but it gets you started. Read more
Published on May 26 2002

5.0 out of 5 stars This book pays for itself!
"The Mystery Shopper's Manual" makes it easy to get started as a mystery shopper. The instructions and tips are helpful when applying to mystery shopping companies,... Read more
Published on May 12 2002

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