Brendon's book provides an easy-to-read overview of what you need to do to enter this business. As someone just getting started and looking for "what's the next step?", I found this book to be an awesome read. I highly recommend it if you have a message you want to share and are considering professional speaking as the way to do it. His discussion of the business in general along with questions to answer to draw out what is inside to share, and steps you need to take to do it, are so helpful. He makes many thoughtful points and shares his candid views. It is now one of my main how-to books for moving forward! An illuminating and helpful book! Thanks Brendon!